This page shows new perfume and fragrance launches. Perfumes recently released in stores are shown just below, or you can jump to upcoming fragrances for 2025, or 2026 and beyond.
Included here are all new perfumes posted through 18 June 2025. To see more recent news, scroll through the posts in the New Fragrances topic.
Fragrances are removed from this page once they have been on the market for several months, so this is not a complete list of new fragrances for the year!
New perfumes (now in stores):
4711 Acqua Colonia Fig & Vetiver :: Remix California Feeling
Acqua di Parma Buongiorno
Acqua di Parma Arancia di Capri La Riserva, Fico di Amalfi La Riserva & Mirto di Panarea La Riserva
Aedes de Venustas Sueño Latino
Aerin Mediterranean Honeysuckle Figue
Aerin Tuberose Gardenia
Aesop Aurner
Akro Breathe
Altaia Woo(e)d
Amouage Purpose 50
Amouage Decision & Existence
Anna Sui Sundae Neon Twist
Ariana Grande R.E.M. Cherry Eclipse
Arquiste Tropical
Atelier Cologne Mandarine Fauve
Azzaro Forever Wanted Elixir
Balmain Blanc Galaxie
Bath & Body Works Sweetest Song :: Midnight Addiction
Billie Eilish Your Turn
Bond no. 9 Secret Gardens :: Greenpoint
Brioni + Lalique Dualité
Burberry Hero Parfum Intense
Burberry Golden Haze & Rose Ember
Bvlgari Amunae :: Allegra Insieme
By Kilian Angels' Share Paradis
Byredo Blanche Absolu
Cacharel Ella Ella
Carner Barcelona La Playa
Carolina Herrera Cute Chaos :: Stallion Leather Suede
Carolina Herrera CH Wild Love for Her & for Him
Carolina Herrera Very Good Girl Elixir :: Bad Boy Elixir
Carolina Herrera La Bomba
Carthusia Intenso Basilico, Ginestra & Mirto
Carven Carven Pour Elle
Celine Un Été Français
Chanel Chance Eau Splendide
Chloé Cedrus Intense
Chopard Angélique Begum, Gardénia Tahia & Tubéreuse Maharané
Chopard Jasmin Malika
Christian Dior Rose Star :: Bois Talisman
Christian Dior Les Récoltes Majeures Le Muguet
Christian Dior Les Récoltes Majeures La Rose
Christian Louboutin Fétiche Le Santal :: Fétiche La Rose
Clive Christian L Red Tea Vetiver
Coach Gold
Dawn Spencer Hurwitz Ambre Tibet, Joyous Neroli, Special Formula X-TREEme & The Gold Queen
Dolce & Gabbana L’Imperatrice Royale :: Devotion Pour Homme
Dolce & Gabbana Light Blue Capri in Love & Light Blue Pour Homme Capri in Love
Donna Karan DKNY Be Delicious Berry Bliss, Citrus Splash & Very Cherry
Donna Karan Cashmere & Vanilla Essence
DS & Durga Golfjazz, Grey Blazer & Rum Bay Rum :: Brown Flowers
Eight & Bob Il Giardino dell’Anima, Le Pari D’Honfleur, Le Trou 19 du Phare & Sérénité en Bourgogne
Elie Saab L'Homme
Elizabeth Arden Sunflowers Golden Vibe
Elizabeth Arden Green Tea Pistachio Crunch :: White Tea Eau Lilac
Ellis Brooklyn Guava Granita
Estée Lauder Bronze Goddess Aegea :: White Linen Oud Legacy
Etat Libre d’Orange Uruk Chronicles
Fragonard Fleur de Citronnier
Floris London Purple Mémoire
Giorgio Armani Stronger With You Sandalwood
Giorgio Armani Armani Privé Iris Bleu :: Sì Passione Red Musk
Giorgio Armani Armani Code Elixir
Givenchy Désobéissant, L’Enfant Terrible & Tapageur
Givenchy L'Interdit Angélique Rouge :: Gentleman Society Ambrée
Glossier You Fleur
Gucci Osmanthus Nectar & Vanilla Firenze
Guerlain Ambre Samar :: Rosa Verde
Guerlain Pêche Mirage
Guerlain Habit Rouge Spirit :: L’Heure Dorée
Hermès Terre d’Hermès Intense
Hugo Boss Exhilarating Vanilla :: Fearless Pepper & Wild Violet
Hugo Boss Boss Bottled Bold Citrus :: Exuberant Geranium
Hugo Boss Superman x Hugo :: Boss Bottled Beyond
Imaginary Authors A Little Secret
Imaginary Authors How To Say Bicycle In French
Jean Paul Gaultier Scandal Intense & Scandal Pour Homme Intense
Jean Paul Gaultier Divine Elixir
Jean Paul Gaultier Le Male Elixir Absolu
Jean Paul Gaultier Le Beau & La Belle Flower Edition
Jo Loves With Love from Como :: Pomelo Oud
Jo Malone Beach Blossom :: Raspberry Ripple
Juliette Has A Gun Miami Shake
Juliette Has A Gun x Skins
Karl Lagerfeld Fleur d’Iris & Bois de Santal
Karl Lagerfeld Jeans Urban Pink & Urban Blue
Kate Spade Chérie Je t'aime
Kenzo Flower By Kenzo Cherry Poppy
Kenzo Homme Indigo :: Flower Ikebana Indigo
Kenzo L'Eau Pure
Laboratorio Olfattivo Underground Vibes>
Lancôme Rose from the Dark
Lancôme La Nuit Trésor Vanille Noire :: Idôle Power
Lancôme Ô De Lancôme Ôff Now, Ôver The Top & Ô Zenith
L’Artisan Parfumeur Histoire d’Orangers Extrême
L’Artisan Parfumeur Minuit à Paris :: La Cérémonie de l'Encens
Le Labo Eucalyptus 20
L’Entropiste Altamura, Blanc Sada, Dawn Whispers, Dorian’s Spleen, Jodhpur 6am & Semence Douce
Liquides Imaginaires Imaginarium collection
L'Occitane Néroli & Orchidée Eau Harmonieuse :: Fleurs de Cerisier Visite en Provence
Loewe Solo Elixir :: Casa de Campo
Louis Vuitton eLVes
LoveShackFancy Love on the Beach
Maison Francis Kurkdjian Kurky
Maison Margiela Ideal One :: Never-Ending Summer
Maître Parfumeur et Gantier Ambre Capucines
Marc Jacobs Perfect Absolute
Marc Jacobs Daisy Glow, Daisy Love Glow & Daisy Eau So Fresh Glow
Maria Candida Gentile Vis
Memo Portobello Road :: Leather
Miller et Bertaux Limone Nero
Miller Harris Melody
Mizensir Ylang Spirit
Molton Brown Bluebell & Wild Strawberry
Montblanc Explorer Extreme :: Star Oud
Mugler Angel Stellar :: Alien Extraintense
Mugler A*Men Stellar
Narciso Rodriguez For Her Intense :: Safran Musc
Narciso Rodriguez Narciso Radiante
Neela Vermeire Créations Eshal
Nest Fragrances Cerulean Coast, Hypnotic Amber, Opulent Osmanthus, Oud Mystique, Rose Sublime & Tempting Tonka
Nina Ricci Nina Rouge Crush
Nomenclature Night Serum
Ormonde Jayne Nawaf Zaffran
Ormonde Jayne Vetiveria :: Montabaco Aruba
Orto Parisi Risvelium
Oscar de la Renta Bella Soleil
Paco Rabanne Phantom Elixir
Parfums de Marly Castley
Parfums de Nicolaï Muguet :: Patchouli Spirit
Paris Hilton Iconic
Parle Moi de Parfum Orange Hyper Essence
Penhaligon's Daphne Bouquet :: Fortuitous Finley
Philosophy Fresh Cream Soft Velvet :: Radiant Grace Intense
Philosophy Summer Grace Endless Afternoon
Pierre Guillaume Le Chant des Sirènes :: Eglise de Velours
Régime des Fleurs Orangerie Tonic:: Gold Smoke
Régime des Fleurs Ylang Ylang Fizz :: Passiflora
Roberto Cavalli Paradiso Rosa :: Serpentine
Rochas Eau de Rochas Néroli Azur :: Audace
Roger & Gallet Vanille Soleil
Room 1015 Love-O-Matic :: Jasmine Freak
Salvatore Ferragamo Fiamma
Sarah Jessica Parker SJP Blue Rhapsody, Divine Lime & Smitten in Pink
Sarah Jessica Parker A Lovely Summer Sunburst
Serge Lutens Le Perce-vent
Shiseido Ginza Datura
The 7 Virtues Clementine Dream
The Body Shop Demure Iris & Vintage Flower :: Pome Musk
The Different Company Azhi Ardar :: Love Is Coming…Chapter II
Une Nuit Nomade Chemin d'Amande
Valentino Born in Roma Donna Extradose & Born in Roma Uomo Extradose
Van Cleef & Arpels Moonlight Cherry
Vera Wang Love
Versace Versace Man Eau Fraîche Extrême
Victoria's Secret Bombshell Amalfi, Bombshell Santorini & Bombshell St. Tropez
Viktor & Rolf Spicebomb Metallic Musk :: Flowerbomb Extreme 2025
Vilhelm Parfumerie Chimilka, Great Lord & Sun Cities
Vince Camuto Wonderbloom Haze
Voluspa Neroli Sunbath, Nude Effect, Ombré Aura, Peachy Queen, Rosalie, Saddle Up Santal & Vanilla Visions
Xinú VetiVerde
Yves Saint Laurent MYSLF L'Absolu :: Muse
Yves Saint Laurent Libre L’Eau Nue
Zadig & Voltaire This is Her! Burning Love & This is Him! Burning Love
Zadig & Voltaire Zadig
Zoologist Orchid Mantis :: Beaver Maple Edition
Upcoming fragrance launches 2025:
Aramis Intuition (August)
Christian Dior Les Récoltes Majeures Le Jasmin (September)
Gucci Flora Gorgeous Gardenia Intense (July)
Guerlain Vétiver Fauve (July)
Jo Loves Rosé & Dates (?)
Maison Margiela Celestial Whispers (?)
Olfactive Studio 3 new fragrances (?)
Tom Ford Black Orchid Reserve (?)