This page shows new perfume and fragrance launches. Perfumes recently released in stores are shown just below, or you can jump to upcoming fragrances for 2026, or 2027 and beyond.
Included here are all new perfumes posted through 30 September 2026. To see more recent news, scroll through the posts in the New Fragrances topic.
Fragrances are removed from this page once they have been on the market for several months, so this is not a complete list of new fragrances for the year!
New perfumes (now in stores):
Acqua di Parma Cedro Virtuoso :: Oud Ambrosia
Aerin Amber Musk Pistache
Aesop Unforeseen Aer
Akro Heat
Amouage Suede Ibri & Tonka Misfah
Anatole Lebreton Tabaquero
Ariana Grande Cloud Aurora
Atelier Cologne Pivoine Nue
Atkinsons Mystic Moonlight
Balenciaga Amber Crush, Pink Oud & Vanilla XXL
Billie Eilish Eilish Intense
Bond no. 9 The Scent of Peace for All
Bond no. 9 My Oud & Super Oud
Bottega Veneta Always Now, Balliamo, Bare Morning, Crepuscolo, Moment After, Montebello, Night Sounds, Ricordami, Slow Rise & Velvet Steps
Britney Spears Goddess Fantasy
Burberry Goddess Amber Vanilla
Bvlgari Allegra Biaciami Ancora
By Kilian Midnight Espresso, Piña Paraíso & Sparkling Royal
Byredo Havana Tonka :: Late Lunch
Byredo Future Memories :: Oboro
Byredo Suede Osmanthus
Calvin Klein Eternity Suede Essence For Women & Eternity Suede Essence For Men
Calvin Klein Euphoria Signature Elixir
Carner Barcelona Isla Bohemia
Carolina Herrera La Bomba Intensa :: Peccato Nobile
Carthusia Intenso di Sandalo
Chanel Coco Mademoiselle Crush Absolu
Chloé Cedrus de Nuit :: Chloé Le Nectar
Christian Dior Dior Paradise
Christian Louboutin Lys Fétiche
Comme des Garçons To Vetiver
Comme des Garçons + Denim Tears Tears
Creed Iris Debonair
Diesel Only Desire
Dolce & Gabbana Your Devotion
Dolce & Gabbana Velvet Amber Sage
Dries Van Noten Velvet Violet
DS & Durga Rose Pacific :: Ain’t That Sweet
Elie Saab L'Homme Intense
Elizabeth Taylor White Diamonds Icon
Ellis Brooklyn Vanilla Rice :: Plum Tonic
Escentric Molecules Molecule 01 + Clary Sage :: Cologne One
Estée Lauder Glimmer
Etat Libre d’Orange Nihilismus :: Let's Pretend
Fendi Sogni d'Oro
Floris London Celest
Frapin The Last Fight
Frédéric Malle Northern Love
Fzotic Creosote
Giorgio Armani Cuir Doré & Cuir Rubis :: I Will
Givenchy L’Interdit Elixir
Gucci Flora Gorgeous Orchid Intense
Gucci Ambrosia del Deserto
Guerlain L'Heure Bleue 2026
Hermès Ginseng Biloba :: Barénia Pleine Fleur
Hugo Boss Boss Bottled Beyond for Her
Imaginary Authors Impassable Wilderness
Issey Miyake L'Eau d'Issey Eau Essentielle & L'Eau d'Issey pour Homme Eau Essentielle
Jean Paul Gaultier Ambre Tatouage, Cuir 1976, French Oud, Musc Terrible, Rose Palace & Santal Paname
Jean Paul Gaultier La Favorite
Jimmy Choo I Want Choo Midnight
Jo Loves With Love from Capri
Jo Malone Carrot Blossom, Scarlet Beetroot & Velvety Butternut
Jo Malone Rose & Oud Leather
Jo Malone Sea Salt & Bergamot
Juicy Couture Just Moi Intense
Juliette Has A Gun Purple Trouble
Karl Lagerfeld Jeans Urban Green & Urban Coral
Karl Lagerfeld Fleur de Vanille & Bois De Oud
Kenzo L'Eau Ambrée
Kerosene Vanilified & With Angels And Archangels
Lancôme La Vie Est Belle L'Elixir Very Cherry
Lancôme Hidden by a Rose
Lanvin Éclat d'Arpège White Tea
Le Labo Shiu 25
L’Entropiste White Blood
Liquides Imaginaires Morning Star
L'Occitane Chêne Minéral, Noisetier Crémeux & Safran Boisé
Loewe Wild Coffee
Loewe Field Diary, Rosetopia, Smoky Rain, Sweet Woodland & Verdant Grove
Louis Vuitton Tea Storm, Ink Mark & Moon Tale
Lush Moominvalley
Maison Margiela Lost Eden
Maria Candida Gentile Garofano :: Aqua Forte
Marc Jacobs Just Perfect
Matière Première Metal Lavender
Max Mara Max Mara Le Parfum
Memo Odéon Rosebud :: Darling Point
Memo Omnia Omnibus Ubique :: Menorca
Memo Sky Paris Sky
Michael Kors Pour Femme Pink Horizon, Pour Femme Violet Sunset, Pour Homme Blue Dusk & Pour Homme Green Infinity
Miu Miu Miutine Intense
Mizensir Memory of the Sun
Montblanc Explorer Infinite
Mugler Starlicious trio
Narciso Rodriguez Neroli Essence :: All Of Me Essentiel
Nasomatto Micodelirio
Neela Vermeire Créations Neith
Nest Fragrances Wonder :: Cardamom Latte
Nina Ricci Vénus Eau de Parfum Florale
Nina Ricci L'Air du Temps White Orchid Edition
Ormonde Jayne Musc Rogue :: Suede Silhouette
Oscar de la Renta New York Rendezvous
Paco Rabanne Brutalist Amber
Parfums de Marly Dorval
Parfums de Nicolaï Fleur D’Oranger :: Sultan Leather
Parfums MDCI Vetyver Messenger
Penhaligon’s The Manoeuvres Of The Baroness
Philosophy Summer Grace Sea of Love, Summer Grace Tropical Summer & Summer Grace Waterfront Escape
Pierre Guillaume 13.2 Metarosme & 29.1 À l’heure des Catleyas
Prada Olfactories Compulsion, Malombra, Nylon Noir, Pink Flamboyance, Tainted Violet, Trembled Blossoms
Prada Paradoxe Sweet Chemistry
Profumum Roma Kyoto
Providence Perfume Co Melia Lei
Régime des Fleurs Palo Santo Halo
Régime des Fleurs Swans :: Arielle's Garden
Régime des Fleurs Dark Subtle Teas
Rochas Audace Le Parfum
Roger & Gallet Café Roger, Cherry Marmelade, Jasmin Lollipop & Mandarine Doudou
Room 1015 Kokoa Bang :: Wasabi Klub
Salvatore Ferragamo Fiamma Assoluta
Santa Maria Novella Nectarium
Tauer Perfumes L’Air du Jardin Caché :: Patch Absolue
Tauer Perfumes Geranium Absolue
The 7 Virtues Amber Orchid
The Different Company Crazy Tubéreuse, Gin-Seng, Gothic Incense, Maddy & Salty Kiss
Tom Ford Ombré Leather Reserve :: Tobacco Chocolat
Tommy Hilfiger Freedom
Trudon Carmen
Une Nuit Nomade Spicy Road
Valentino Rêve A Trois
Valentino Vendetta Donna & Vendetta Uomo
Victoria Beckham Hotel Portofino
Victoria's Secret Bombshell Desire :: Tease Strawberry Bisou
Victoria's Secret Bare Nectar :: Bombshell Bronze
Viktor & Rolf Bonbon Berry Jelly, Bonbon Caramel Crunch & Bonbon Cola Fizz
Vilhelm Parfumerie Oligarch
Vince Camuto Wonderbloom Bliss
What We Do Is Secret Studio Particulier
Yves Rocher Eau Fraîche Aérienne, Eau Fraîche Pétillante & Eau Fraîche Poudrée
Yves Saint Laurent Black Opium Pink Glaze
Yves Saint Laurent Libre Santal Couture
Yves Saint Laurent Coeur
Zadig & Voltaire This is Her! Red Hot & This is Him! Red Hot
Zoologist Toucan
Upcoming fragrance launches 2026:
Carner Barcelona Crema Vainilla (?)
Jo Malone Tangerine & Honey and Vanilla Scotch (?)
Maison Margiela Letter Never Sent (?)
Marc Jacobs Daisy Violet (?)