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Atelier Cologne Pivoine Nue ~ new fragrance

Posted by Robin on 17 April 2026 Leave a Comment

Atelier Cologne has launched Pivoine Nue, a new unisex fragrance…

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The daily lemming

Posted by Robin on 17 April 2026 2 Comments

Among the new candles from Diptyque this spring, Sésame Noir: "In the heat of the oven, black sesame seeds slowly turn golden brown. Their dry, spicy aroma fills the air with intensity. Roasted black sesame seeds are enveloped in woody accords and notes of roasted hazelnuts. An enduring, rounded scent." $90 for 190g at Diptyque.

Yves Rocher Eau Fraiche x 3 ~ new fragrances

Posted by Robin on 17 April 2026 Leave a Comment

Yves Rocher has introduced three new fragrances: Eau Fraîche Aérienne, Eau Fraîche Pétillante and Eau Fraîche Poudrée…

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Friday scent of the day 4/17

Posted by Robin on 17 April 2026 62 Comments

It’s Friday plus International Bat Appreciation Day. Our community project for today: wear a fragrance by Hermès, OR something from perfumer Jean-Claude Ellena OR Christine Nagel (this is a repeat from 2014). 

What fragrance did you pick? As always, do chime in with your scent of the day even if you’re not participating in the community project.

We are a little cooler here today, but I’m wearing a high summer fragrance anyway: Hermès Brin de Réglisse…

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Freestanding stores are a key part of Matiere Premiere’s strategy

Posted by Robin on 17 April 2026 Leave a Comment

The French niche fragrance brand closed 2025 with retail sales of about 80 million euros, up more than 70 percent year-over-year, with much of that organic gains.

Freestanding stores are a key part of Matière Première’s strategy. It now has four, with openings on Saint-Tropez’s Place des Lices in May 2025, Paris’ Rue Saint-Honoré in June 2025, Berlin’s Mitte borough in December 2025 and London’s King Street in Covent Garden in early March of this year.

— Read more in What’s Fueling Matière Première’s Robust Growth at Women's Wear Daily.

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Recent reviews

Atelier Cologne Love Osmanthus
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Perfumista lists

100 fragrances every perfumista should try
And 25 more fragrances every perfumista should smell
50 masculine fragrances every perfumista should try
26 vintage fragrances every perfumista should try
25 rose fragrances every perfumista should try
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Favorite posts

The Great Perfume Reduction Plan
Why I Love Old School Chypres
New to perfume and want to learn more?
How to make fragrance last through the day
Fragrance concentrations: sorting it all out
On reformulations, or why your favorite perfume doesn’t smell like it used to
How to get fragrance samples
Perfume for Life: How Long Will Your Fragrance Collection Last?

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List of upcoming Friday projects

25 April ~ splitmeet

25 April ~ spring reading poll

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