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Jo Loves With Love from London ~ new fragrance

Posted by Robin on 12 March 2026 Leave a Comment

British niche line Jo Loves has launched With Love from London, a new limited edition fragrance. With Love from London follows 2024’s With Love from Positano and 2025’s With Love from Como…

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The daily lemming

Posted by Robin on 12 March 2026 Leave a Comment

From Binu Binu, incense in Seoye Ink: "The scent is inspired by Seoye, the art of Korean calligraphy, which uses ink made from pine soot and herbs. Binu Binu calls it “reminiscent of a forest in winter” and recommends burning it as a start to any creative pursuit." 50 sticks for $40 at Mashburn.

Boss Alive Sparkling Lavender by Hugo Boss ~ new perfume

Posted by Robin on 12 March 2026 2 Comments

Hugo Boss has launched Alive Sparkling Lavender, a new fragrance for women. Alive Sparkling Lavender is a flanker to 2020’s Alive…

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Eris Parfums Mother’s Milk ~ new fragrance

Posted by Robin on 12 March 2026 7 Comments

Indie brand Eris Parfums has launched Mother’s Milk, a new fragrance…

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Thursday scent of the day 3/12

Posted by Robin on 12 March 2026 98 Comments

Happy Almost-Friday! It’s also National Girl Scout Day. Birthdays: Elaine de Kooning, Jack Kerouac, Edward Albee. What fragrance are you wearing?

I’m matching the weather and today’s image, in CB I Hate Perfume M#2 Black March.

Reminder: on 3/13, we’re doing ink..

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100 fragrances every perfumista should try
And 25 more fragrances every perfumista should smell
50 masculine fragrances every perfumista should try
26 vintage fragrances every perfumista should try
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Favorite posts

The Great Perfume Reduction Plan
Why I Love Old School Chypres
New to perfume and want to learn more?
How to make fragrance last through the day
Fragrance concentrations: sorting it all out
On reformulations, or why your favorite perfume doesn’t smell like it used to
How to get fragrance samples
Perfume for Life: How Long Will Your Fragrance Collection Last?

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