• About
  • Login to comment
    • Bluesky
    • RSS
    • Twitter

Now Smell This

a blog about perfume

Menu ▼
  • Perfume Reviews
  • New Perfumes
  • Archives

Tuesday scent of the day 10/20

Posted by Robin on 20 October 2026 51 Comments

It’s Tuesday and International Sloth Day (the mammal, not the sin), International Chefs Day, World Osteoporosis Day, Information Overload Day and World Statistics Day. Plus a bunch of birthdays: Arthur Rimbaud, Jelly Roll Morton, Bela Lugosi, Tom Petty, Viggo Mortensen. What fragrance are you wearing?

I’m in Fendi Theorema, which handily covers most of the emotions? Tea at the moment is Bombay Breakfast from The Jasmine Pearl Tea Co. 

Reminder: 10/23 will be Unbottling Emotions Friday…

Read the rest of this article »

The birthplace of modern fragrance

Posted by Robin on 20 October 2026 1 Comment

France gets all the scented glory today, but Florence was the birthplace of modern fragrance. During the Middle Ages and the Renaissance, the boundaries among perfume, pharmaceuticals and prayer were more fluid than they are today, and Tuscan monks were specialists in extracting scents from the flowers and herbs in their cloister gardens. When Catherine de Medici left home in the 1500s to marry the future king of France, the friars of Santa Maria Novella designed a scent for her that could insulate her from the olfactory barbarism she was sure to encounter.

— Read more in Lilac, Amber and a Touch of Vanilla: A Perfume Lover’s Guide to Florence at The New York Times.

Lazy 3-day weekend poll ~ fall reading list, edition 8

Posted by Robin on 17 October 2026 77 Comments

Welcome to our 8th annual fall reading poll! Please recommend a great book to add to our fall reading lists, and tell us what fragrance we should wear while reading it.

(Or, do what I do and record here everything you have read since the last quarterly reading poll. And if you want more recommendations, scrolling through the literature tag will bring up all the older reading polls.)

Or, as always, just talk about something else, and of course, do report your fragrance of the day if you like…

Read the rest of this article »

The history of perfume in Italy

Posted by Robin on 17 October 2026 Leave a Comment

At Via Giorgio Washington 52 in Milan, the Perfume Passage Foundation has opened, a museum devoted to the history of perfume in Italy. Spread over two floors and 1,000 sqm, the collection features more than 3,000 items dating from the 19th century to the 1970s.

— Read more in Perfume Passage Foundation opens in Milan: immersive perfume museum at inITALY.

Matiere Premiere Cherry Amber ~ new fragrance

Posted by Robin on 16 October 2026 6 Comments

Matière Première, the French niche house of perfumer Aurélien Guichard, has launched Cherry Amber, a new unisex fragrance. Cherry Amber is currently exclusive to the Middle East…

Read the rest of this article »

Older articles »

Advertisement

Search

Recent reviews

Atelier Cologne Love Osmanthus
Moschino Toy Boy
Arquiste Misfit
Diptyque Eau Capitale
Zoologist Bee
Parfum d’Empire Immortelle Corse
Comme des Garcons Series 10 Clash
Frédéric Malle Rose & Cuir
L’Artisan Parfumeur Le Chant de Camargue
Yves Saint Laurent Grain de Poudre
Régime des Fleurs Chloë Sevigny Little Flower
Chanel 1957
Gallivant Los Angeles
Amouage Portrayal Woman

Blogroll

Bois de Jasmin
Grain de Musc
Perfume Posse
The Non-Blonde
More blogs...

Perfumista lists

100 fragrances every perfumista should try
And 25 more fragrances every perfumista should smell
50 masculine fragrances every perfumista should try
26 vintage fragrances every perfumista should try
25 rose fragrances every perfumista should try
11 Cheap Perfumes Beauty Outsiders Love

Favorite posts

The Great Perfume Reduction Plan
Why I Love Old School Chypres
New to perfume and want to learn more?
How to make fragrance last through the day
Fragrance concentrations: sorting it all out
On reformulations, or why your favorite perfume doesn’t smell like it used to
How to get fragrance samples
Perfume for Life: How Long Will Your Fragrance Collection Last?

Upcoming

List of upcoming Friday projects

3 October – 13 October ~ swapmeet

17 October ~ fall reading poll

Back to Top

Home
Archives
About Now Smell This :: Privacy Policy
Perfume Reviews
New Perfumes
General Perfume Articles
The Monday Mail

Glossary of Perfume Terms
Perfume FAQ
Perfume Books

Noses ~ Perfumers A-E :: F-K :: L-S :: T-Z

Perfume Houses A-B :: C :: D-E :: F-G
H-J :: K-L :: M :: N-O :: P :: Q-R :: S
T :: U-Z

Copyright © 2005-2026 Now Smell This. All rights reserved.