Maison Margiela has launched Letter Never Sent (Tokyo 1995), a new fragrance in the Replica series. The unisex fragrance is the brand's first city exclusive, and is available at the brand's flagship store in Tokyo, plus some additional locations in the city including a pop-up at Ginza Six with a letter bar where customers can write letters.
The notes for the woody musk include sumi ink accord, red cedar (for the writing table) and white musk (for the paper).
Maison Margiela Letter Never Sent is available in 100 ml Eau de Parfum.
(via wwdjapan, fashion-press.net)
City exclusive? Ah, adopting a bad idea from Le Labo…
Yep.
https://en.wikipedia.org/wiki/Letter_Never_Sent_(film)
Letter Never Sent is one of my favourite movies of all time. Directed by Michael Kalatozov, it’s set in the Siberian forests, and centred around some geologists…but I guess that doesn’t make for a “ city exclusive” . The movie is on You Tube I think…amazing cinematography
Thank you! They could’ve done a Siberia exclusive, ha…