Over in the UK, the TV show Hollyoaks has launched a fragrance range:
Hollyoaks Her – a 'blend of sugared apple for the feminine, confident and fashionable woman' – and Hollyoaks His – a 'clean and spicy' aroma – were mixed with the help of cast members. (via metro.co.uk)
You can watch the new promo spot for McGraw by Tim McGraw over at YouTube (video removed, sorry!).