Giorgio Armani has added a 6th fragrance to the Armani Privé line. Éclat de Jasmin joins Bois d'Encens, Eau de Jade, Pierre de Lune, Ambre Soie and Cuir Amethyste:
Éclat de Jasmin was created to represent dawn – the particular time of the day when jasmine flowers are warmed by the sun, releasing their deep, rich scent. Floral scents of rose of bulgary, Egyptian jasmine and plum of damas are perfectly contrasted with the woody strength of patchouli and amber…
Giorgio Armani has launched a duo of new fragrances, Emporio Armani Red She and Red He. A portion of the proceeds will benefit (PRODUCT) RED, a project to raise funds to help women and children with HIV/AIDS in Africa.
Emporio Armani Red She is a “white cotton veil in the breeze on a summer morning”, and includes notes of mandarin, bergamot, blackcurrant leaves, ginger, mint, green fig, white woods and white musk.
Emporio Armani Red He is the “sensation of white cotton slipped over clean fresh skin”…
Serge Lutens will launch Louve (shown at right), a “white almond” fragrance in the export range, this September. Sarrasins (no word yet on what it will smell like) will join the exclusive range, sold only at the Salons du Palais Royal Shiseido in Paris. (via cosmeticnews)
Update: a brief description of both scents, via osmoz:
Louve (“She-Wolf”) is a highly concentrated perfume featuring a sweet and balm-like note of bitter almond, as white as a snow castle on a mountaintop. Of Moorish inspiration, Sarrasins (“Saracens”) is a velvety floral…
Giorgio Armani’s new fragrance for men, Attitude, was created by Annick Menardo, Alberto Morillas and Olivier Cresp. All three perfumers have worked for Armani before: Menardo created Emporio Armani City Glam for men and women (with the help of Cresp) and Morillas developed Emporio Armani White, Sensi, Sensi White Notes, and the female version of Aqua di Gio.
Menardo (Boucheron Jaipur Pour Homme, Bvlgari Black), Morillas (Bvlgari Omnia, Yves Saint Laurent M7) and Cresp (Thierry Mulger Angel) have all created interesting and original scents, so why did it take all three of them to come up a conventional fragrance like Attitude…
Giorgio Armani has several fragrance launches planned for the coming spring season.
In March, Armani will launch a new Eau de Toilette version of Armani Code for Women: Armani Code Sheer…