Entering Printemps New York’s beauty floor feels like stepping into a sophisticated Candy Land where, instead of mouthwatering confections, you find jewel-like perfume bottles at every turn. You get the sense you’re about to uncover a hidden treasure the moment you lay eyes on the expansive marble table scattered with statuesque flacons. This is the centerpiece of the fragrance area, and you won’t find a single mainstream perfume bottle on that counter — the more well-known brands are waiting in the wings against a gorgeous, green-tiled wall.
— Read more in Which Beauty Retailers Are Winning the Indie Perfume Race? at Fashionista.
Leave a reply
You must be logged in to post a comment.