The scent diffuser will dispense aromatic fried garlic-like scent to mirror the stir-fry flavour of popular local dishes.
Samples are slotted into capsules which are dispensed from the machine through a smart technology activation via EZ-LINK and CPAS card. By tapping the card, consumers can collect and walk away with the free “Knorr Hao Chi” capsule samples. Each capsule comes with a dedicated one-dish recipe that educates consumers on the product usage and more recipes are available by scanning the QR code on the machine.
— Knorr advertises its stir-fry spice mix in Singapore. Read more at Unilever’s Knorr banks on scent marketing with new bus stop capsule dispenser at Marketing.