Hiro Clark has launched a limited edition series of cotton t-shirts scented with Le Labo Santal 33. There are two designs: the woodcut shown above (in white and grey, but the white is already sold out) and the "miracles" shirt (message: "there are miracles here"; also in white and grey).
Two graphics were created exclusively for this project. WOODCUT is inspired by the base ingredients of Santal 33, especially the smoky wood. MIRACLES speaks to the magic of Le Labo & the miraculous power of Los Angeles. Anything can happen here.
The scent will apparently make it through about a dozen washings; the shirts are $128 each and were made in limited edition runs of 12 in each design and color. You can find them here.
(found via selectism)
Or you could just spritz a nice t-shirt with a scent you like? Or spritz yourself with something nice and wear whatever you want?
I really do not get scented clothing, I’m afraid.
I don’t think any huge number of people do -> 48 shirts is not a lot of shirts. And yes, it would be cheaper to buy the scent.
Oh, so practical! Think of the marketing opportunities! LOL. I would not buy scented clothing.
Perfumistas are undoubtedly not the main audience
Good point! Wow, I guess I am officially a perfumista then.
Congratulations, and you’ve saved $128
That I will probably reinvest in travel refills of Iris Poudre or a largish decant of Mohur extrait! That is saving money, I guess…
See, you really ARE a perfumista.
Ha! four months ago I had never heard of Neela Vermiere or Fredric Malle… I guess so!
Haven’t sniffed the Labo scent yet. What if you never wash it? Will the scent last…forever?:). Then, it may be worth $128. I’ll be sure not to get mustard on it or anything..so, I won’t have to wash it ever.:).
So you basically need to muscle through 12 wash cycles before your friends stop asking ‘who here smells like dill pickles?’… not sure if that privilege is worth 128 dollars.