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Bunch o’ fragrance ads 2014, part 1

Posted by Robin on 22 January 2014 11 Comments

A roundup of new fragrance advertising — most of these scents were recently released in stores or are just about to be released — plus a few random leftovers from 2013. You can click on the Play Slideshow link below to see them all, or click on the arrows to scroll through the thumbnails, or click on the larger image to cycle through the whole list at your own pace.

  • Dior Homme Eau for Men
  • Juicy Couture Malibu and La La Malibu
  • Lalique Encre Noire Sport
  • Balmain Extatic
  • Valentino Uomo
  • Desigual Sex Fun & Love
  • See by Chloé Eau Fraîche
  • Jacques Fath L'Eau Technique
  • Pomellato Nudo Amber, Nudo Blue and Nudo Rose
  • Rochas Secret de Rochas
  • Elizabeth and James Nirvana Black and Nirvana White
  • Dolce by Dolce & Gabbana
  • Escada Born in Paradise
  • Jimmy Choo Exotic
  • Roberto Cavalli Exotica
  • Roberto Cavalli Tiger Oud
  • Bvlgari Aqva Amara
  • Juliette Has A Gun Anyway
  • Juliette Has A Gun Anyway
  • Armand Basi Blue Sport
  • Memo Italian Leather
  • Nautica Voyage N-83
  • Nina Ricci La Tentation de Nina

Filed Under: perfume in the news
Tagged With: armand basi, balmain, chloe, desigual, dior, dolce gabbana, elizabeth and james, escada, jacques fath, jimmy choo, juicy couture, juliette has a gun, lalique, memo, nautica, nina ricci, perfume ads, pomellato, roberto cavalli, rochas, slideshow, valentino

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11 Comments

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  1. jirish says:
    22 January 2014 at 9:34 am

    Love the two for Juliette Has a Gun, and he’s right that most perfume ads are boring.

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    • Robin says:
      22 January 2014 at 9:48 am

      Those are great ads, if a bit puzzling/random until you read his explanation.

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      • TheSnailsPajamas says:
        22 January 2014 at 10:42 am

        I’ll take random over boring any day of the week – and those Escada ads seem to follow the same style they’ve been using since the 80’s! I guess if it ain’t broke…

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        • Robin says:
          22 January 2014 at 10:47 am

          Seriously, the Escada ad is either a) hopelessly old hat or b) purposefully retro. Hard to tell. It’s also weirdly unrelated to the commercial.

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  2. Thalia says:
    22 January 2014 at 12:26 pm

    Those are some seriously dull ads. Really, Balmain? You’re advertising something that’s visually abstract – so you could do ANYTHING in the print ad you wanted – and that’s the best you could do? The Juliette Has a Gun duo are better than all the rest put together!

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    • Robin says:
      22 January 2014 at 12:34 pm

      It is not a stellar group, & agree the Balmain could be much more visually exciting. It’s almost like what they wanted to emphasize was the font.

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  3. Omega says:
    22 January 2014 at 3:04 pm

    Little Red Riding Hood? Very original.

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    • Robin says:
      22 January 2014 at 3:27 pm

      They’ve been using that imagery for Nina since the beginning. Strictly speaking, it’s not even a new ad, just a re-purposed one :-)

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      • Omega says:
        23 January 2014 at 3:20 am

        That’s what I thought, that it wasn’t new..I don’t follow this house much at all. Still, I don’t like Little Red Riding Hood, lol.

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  4. Omega says:
    23 January 2014 at 3:26 am

    I just noticed that one, laying naked with a dog is just weird. And them twins look very hungry and a bit creepy! Someone please give them a cheeseburger or something.

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    • Robin says:
      23 January 2014 at 10:18 am

      Doesn’t bother me, having a dog in bed while you’re naked. But I don’t have a dog. IIRC, one of the twins has a bulldog?

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