Pubs are planning to pump in artificial scents to mask the smell of stale beer, sweat and drains that used to be disguised by cigarettes before the smoking ban.
The aromas of ocean breezes and freshly cut grass are being tested by Mitchells & Butlers (M&B), which manages 2,000 pubs in Britain. The group is even considering a perfume that smells of tobacco smoke.
— Read the rest in Make mine a pint of Chanel, landlord in today's UK Times Online.
Not content with flogging us their albums, their films and even their wardrobe cast-offs, celebrities are tapping into that most personal of attributes – smell – to get their fans to part with even more cash. The launch of a new perfume this week by Kate Moss kick-starts a rash of celebrity scents. Coleen McLoughlin's eponymous perfume goes on sale next week.
— From a rundown on the latest celebrity fragrance releases in The Independent. Thanks to Ruth for the link!