Lancôme will launch La Nuit Trésor, a new fragrance for women, in February. La Nuit Trésor is a flanker to 1990’s Trésor, and follows recent efforts Trésor Midnight Rose, Trésor L’Absolu Desir, Trésor Absolu de Parfum and Trésor Eau de Parfum Lumineuse. La Nuit Trésor will be fronted by actress Penelope Cruz…
Lancôme has launched Oud Bouquet, a new limited distribution fragrance. Oud Bouquet is a follow up to last year’s L’Autre Oud…
Lancôme will launch La Vie Est Belle L’Absolu in August. The new fragrance for women is a deeper, more intense variation on 2012’s La Vie Est Belle Eau de Parfum…
A slideshow round up of new fragrance advertising, print and digital, plus a few older ads (30 slides in all) — most of these are for fragrances recently released in stores or just about to be released…
Lancôme has launched La Vie Est Belle Eau de Toilette, a new fresher and lighter variation on 2012’s La Vie Est Belle Eau de Parfum (and see also: La Vie Est Belle L’Eau de Parfum Légère)…