Burberry has launched the Prorsum Collection, with eight new luxury fragrances: Cashmere Embrace, Est. 1856, Gabardine, Garden Rain, Kensington Trench, Knight, London and Open Skies…
More sophistication, texture, and nuance
Perfumers are reimagining fruity notes in a less overtly sweet way — introducing more sophistication, texture, and nuance, while still delivering an emotional response. Raspberry fits this evolution beautifully. Incredibly juicy and fresh without being overly sugary, it feels more refined than many traditional fruit notes, offering both immediacy and depth. Raspberry sits at the ideal crossroads consumers crave right now: sweet yet tart, indulgent yet vibrant, playful yet polished. This balance makes it sophisticated enough, yet still commercially appealing, to stand confidently as a hero ingredient in major launches.
— Givaudan Senior Perfumer Caroline Sabas, quoted in It’s Always Raspberry Season With This Fragrance Trend at The Zoe Report.
Pure happiness
The heady aromas wafting from the fields were a daily part of my childhood; it's amazing to think that I was constantly surrounded by jasmine, rose and honeysuckle, to name a few. I miss those chilly days when we went picking branches of mimosa in the forest of Tanneron, filling the house with them—the absolute best, most intoxicating, gorgeous, fluffy scent. It was pure happiness.
— Perfumer Caroline Sabas on her childhood in Grasse. Read more in Profiles: Caroline Sabas at Perfumer & Flavorist.
Avon Charmed ~ new perfume
Avon will launch Charmed, a new luxury limited edition fragrance, later this month…
Escada Miami Blossom ~ new fragrance
Escada has launched Miami Blossom, the brand’s limited edition summer fragrance for 2019. Last year’s model was Sorbetto Rosso…