About a year and a half ago, I was aggravated enough by an article in a women’s glossy magazine to write a response on my own blog and to encourage a few fellow bloggers to do the same. This article proclaimed the rise of American indie perfumers (imagine that!) and noted their tendency to create fragrances inspired by wide open spaces (because of their “pioneering spirit,” apparently). It also seemed to be laboring under the impression that only men are currently crafting, creative-directing, or critiquing perfume in the United States.
More recently, I was intrigued by the launch of a perfume boutique in Louisville, Kentucky dedicated entirely to American fragrance brands. American Perfumer, as it’s appropriately named, takes an almost gallery-like approach to showcasing its brands and giving the perfumers themselves a voice through blog posts and podcast interviews. And, unlike the above-mentioned article, it includes a mix of male and female perfumers…
