[The doves] symbolized peace after destruction, love after loss, hope after silence. The bottle captured the emotional climate of an entire generation in glass. Long after people forgot the precise scent, they never forgot those doves. The image endured. The meaning stayed.That is the power of a bottle built with intention.
— On the bottle for Nina Ricci L’Air du Temps, 1948. Read more in The Bottle That Refused to Disappear: Why Perfume Needs Its Rock Stars Back at Rolling Stone.
Rolling Stone and I finally agree on something. Perfume bottles are very important. I miss when a perfume had it’s own bottle identity. I often see whole brand collections and think how boring. Perfume should look and feel as special as it smells.
It is a mystery to me why this article is in Rolling Stone, but whatever! And yes. But makes sense that we only got “special” bottles when there were 30-50 new fragrances a year….that was another world.