I never imagined the bottle standing vertically. Never. In my mind, women didn't need another object to put on their bathroom shelves. I pictured a flat, refillable, ultra-portable bottle with the proportions of a smartphone, which the hand is already used to. I wanted to create a bottle so thin that we had to construct various ways to create it.
— Architect and industrial designer Chafik Gasmi on the bottle he created for Lancôme Idôle. Read more in How Perfume Bottle Designs Affect Your Perception of the Scent Inside at Allure.