New York-based indie line Joya has developed Air, a new unisex fragrance made in collaboration with the carbon conversion technology firm Air Company.
Air Company asked us to develop an anti-fragrance. Something that could recall the sense of air and essence of cold water. The result is an unorthodox limited release parfum made specifically with ethanol from Air’s captured CO2 technology.
Unique and genderless, the fragrance is inspired by the earth's vital elements of air, water, and sun.
Air Eau de Parfum is offered with three cap variations; a no-cap, chrome-finish clip for an even lighter environmental footprint, a high-gloss chrome cap and a satin-finish white cap. The clip on the no-cap variation holds the pump in place for travel.
The notes include orange peel, fig leaf, jasmine, violet, azalea, sweetwater, powdery musk and tobacco.
Joya + Air Company Air can be pre-ordered now at Air Company, $220 for 50 ml Eau de Parfum.
(via newsletter from joyastudio)