The bestselling perfume worldwide is in fact a men’s fragrance. A bottle of Dior’s Sauvage was sold every three seconds in 2021, making it the bestselling perfume in both the male and female categories.
This is the first time a men’s fragrance has taken the worldwide first place spot. However, since its initial launch in 2015, it has seen continued success globally.
— Read more in The bestselling perfume worldwide has been revealed and it’s a surprising one at Marie Claire UK.