• About
  • Login to comment
    • Facebook
    • RSS
    • Twitter

Now Smell This

a blog about perfume

Menu ▼
  • Perfume Reviews
  • New Perfumes
  • Perfumers
  • Perfume Houses
  • Shop for perfume
  • Resources

Addiction is key in perfumery

Posted by Robin on 22 April 2016 26 Comments

Perfumer Quentin Bisch talks about Thierry Mugler Angel Muse.

Filed Under: perfume in the news
Tagged With: quentin bisch, thierry mugler, video

Advertisement


26 Comments

Leave a comment, or read more about commenting at Now Smell This. Here's our privacy policy, and a handy emoticon chart.

  1. Cries and whispers says:
    22 April 2016 at 12:37 pm

    Gousse de vanille, vetiver charnel, noisette aux facettes vanillees, video games addiction… this guy is no Serge Lutens or Jean-Claude Ellena!

    If this is the new face of perfumery, please kill me!

    Log in to Reply
    • Robin says:
      22 April 2016 at 1:09 pm

      How funny, I had the opposite reaction — it was refreshing to hear someone young & enthusiastic, and even though I assume a lot of that was scripted, at least he was did not think himself “above” talking about what the fragrance might smell like.

      Log in to Reply
      • Cries and whispers says:
        22 April 2016 at 1:53 pm

        I know, I guess I’m old school

        Log in to Reply
        • Robin says:
          22 April 2016 at 4:42 pm

          I am old school about many things in fragrance, but have never found anything that Serge Lutens has said about his creations even slightly helpful. And I assume he prefers it that way. Jean-Claude Ellena is perhaps too practiced / polished with the press now?

          Someone young and willing to provide information about the product which they are, after all, selling to consumers, is fine with me!

          Log in to Reply
          • Lindaloo says:
            22 April 2016 at 4:49 pm

            I have to agree that I found this video a great representation of a younger perfumer (the next generation) being enthusiastic and informative.
            I loved his dive right in attitude.

          • Cries and whispers says:
            23 April 2016 at 7:57 am

            I understand, but I feel he’s targeting millenials craving for sugar, not middle aged women like me who still wears classic perfumes such as Narcisse Noir and Nahema.

          • Robin says:
            23 April 2016 at 8:46 am

            Well in this case, yes — this is for Angel Muse, after all! They are not marketing Angel Muse to middle aged women wearing Narcisse Noir and Nahema. They are not even marketing it to middle aged women wearing Angel. So my comment was not about the gourmand notes in particular (I have not even smelled the perfume) but just about a) his enthusiasm, which is nice to see and b) the idea of informing consumers about what the product smells like as opposed to making a bunch of cryptic statements about nothing. Look at it this way — you now know that this fragrance probably won’t suit you, and that it’s targeting young people who want sugar. Watch a Serge Lutens video about any of his fragrances, and you’ll be none the wiser and you’ll still have to go smell it to find out.

            Not meaning to argue with you — of course you can find this a turnoff! I just find it refreshing since most perfume-related videos are so entirely uninformative.

          • Cries and whispers says:
            23 April 2016 at 8:59 am

            I guess we can only agree to disagree. Acting enthusiastic to sell me Angel muse doesn’t impress me. I need more substance.

  2. JadainGA says:
    22 April 2016 at 1:17 pm

    Wasn’t this the up and coming guy in the BBC Documentary several years ago? I have to look that up right now! Back in a few…. :)

    Log in to Reply
    • JadainGA says:
      22 April 2016 at 1:22 pm

      WOW WOW WOW!! I was spot on for a change! LOL You know you love perfume when you start to be a fan of the perfumers themselves!!!!

      http://www.fragrantica.com/news/A-Day-in-the-Creation-Center-of-the-World-Givaudan-Part-I-6849.html

      Log in to Reply
      • Kanuka says:
        22 April 2016 at 1:42 pm

        Thanks for posting that link. Very cool. And 10/10 for memory!

        Log in to Reply
        • JadainGA says:
          22 April 2016 at 2:11 pm

          This guy had zero science in perfumery, but a natural talent that got him a spot in the school! He’s proving that talent now…..This scent is gonna make MONEY!

          Wonder what the noses earn for a successful perfume?

          Log in to Reply
          • JadainGA says:
            22 April 2016 at 2:15 pm

            …..zero science background, I mean! He had a career in theater! :)

      • Elisa P says:
        22 April 2016 at 2:48 pm

        Ha! I saw that doc but my memory isn’t half as good as yours is. I’m happy for this guy. Perfumery school looked pretty grueling, especially with no science background.

        Log in to Reply
        • JadainGA says:
          22 April 2016 at 3:03 pm

          I was FASCINATED watching the students be tested on identifying hundreds of scents. Just unbelievable….Holding the blotters under the nose, and identifying one after another, and having to get them right!

          They also showed the students visit the farms where many ingredients are grown, etc.

          Extremely interesting documentary series, that I need to watch again soon!

          Log in to Reply
          • Lindaloo says:
            22 April 2016 at 5:10 pm

            You do have an excellent memory.
            My specific perfumer memory in that doc was Christopher Brosius and that whole section on creating a bespoke scent.
            I do remember the perfume school section as a whole.

            My strongest memory from perfumer interviews was of Christophe Laudamiel in the documentary, The Story of Fragrance
            https://www.youtube.com/watch?v=atT51oBrbwg
            especially when he was asked what the world would be like without perfume.
            Carlos Benaim is interviewed as well.

          • hajusuuri says:
            22 April 2016 at 7:08 pm

            I met Laudamiel at last Sniffapalooza last October. He came off as being very humble. I did not see it for myself but apparently he had tears in his eyes when he found out at the event that TF had brought back Amber Absolute, one of his creations. And those cheekbones!!!

    • Uday Parfoom says:
      22 April 2016 at 2:44 pm

      Well spotted!

      Log in to Reply
    • Robin says:
      22 April 2016 at 2:58 pm

      Good call!

      Log in to Reply
  3. Lindaloo says:
    22 April 2016 at 5:13 pm

    Why was I not surprised to hear Bisch describe the scent as room-filling? Ah, Mugler. ;-)

    Log in to Reply
    • Robin says:
      22 April 2016 at 7:44 pm

      Hey, at least they keep doing their thing. When Mugler starts bringing out wimpy sheer fruity florals, we can all give up!

      Log in to Reply
      • Lindaloo says:
        22 April 2016 at 10:07 pm

        Oh, absolutely agree. Being “room-filling” was not a criticism, just a statement that Mugler is staying with its vision. And that’s hard to do these days.

        Log in to Reply
  4. hajusuuri says:
    22 April 2016 at 7:16 pm

    I haven’t watched the video as yet but want to mention that some companies are unleashing millenials to evaluate products and services (including corporate services) and suggesting changes to “reach” the future generation. They truly do look at things differently. For example, the majority of them are perplexed about Faxing as a channel to provide copies of documents.

    Log in to Reply
    • Robin says:
      22 April 2016 at 7:44 pm

      Ha — yes, this was clearly designed to reach a younger generation.

      Log in to Reply
  5. Merlin says:
    22 April 2016 at 9:40 pm

    Talk about eye candy! I also think his enthusiasm is magnetic and he actually uses real words with real meanings. Credit for that in this field!

    Log in to Reply
  6. jbordeau says:
    23 April 2016 at 12:16 am

    I bought a full 100-ml bottle of his La Fin du Monde, which is great and much more than a gourmand. Drydown is exquisite. The dude is hot, too. In the documentary, the thing I remember most besides his tears was the fact that he admitted he liked some natural material that smells like male sweat. Again, very hot.

    Log in to Reply

Leave a reply Cancel reply

You must be logged in to post a comment.

Advertisement

Search

From NST at Twitter

  • "Part 1: Christophe Laudamiel's Dear World Manifesto" (beautymatter) https://t.co/VS48Ywh9ic, 5 hours ago
  • "Are Food-Enhancing Perfumes the Next Big Thing?" https://t.co/lMwbgRJsZx,
  • "Want to smell like the King? HSN just launched new Elvis fragrances ahead of the upcoming biopic" (usa today via y… https://t.co/F0tGRAQHWz,
  • "When Did Perfume Stop Being About Sex?" (NYT) https://t.co/jsrU9KcVQc,
  • Updated info on Hermès Eau de Basilic Pourpre https://t.co/kfFFCnRZcG https://t.co/mDAZi9Isy1,

Browse by…

Topic

Perfume talk New fragrances
Shopping Books :: News
Body products Home fragrance
Polls Another subject

Date

May 2022
April 2022
March 2022
February 2022
January 2022
December 2021
Prior months

Author

Robin Jessica
Angela Kevin
Erin Guest Author

Tag

Celebrity perfumes
Cheap thrills
Collector bottles
Perfumista tip series
Video
The complete tag index

Recent reviews

Atelier Cologne Love Osmanthus
Moschino Toy Boy
Arquiste Misfit
Diptyque Eau Capitale
Zoologist Bee
Parfum d’Empire Immortelle Corse
Comme des Garcons Series 10 Clash
Frédéric Malle Rose & Cuir
L’Artisan Parfumeur Le Chant de Camargue
Yves Saint Laurent Grain de Poudre
Régime des Fleurs Chloë Sevigny Little Flower
Chanel 1957
Gallivant Los Angeles
Amouage Portrayal Woman

Blogroll

Bois de Jasmin
Grain de Musc
Perfume Posse
The Non-Blonde
More blogs...

Perfumista lists

100 fragrances every perfumista should try
And 25 more fragrances every perfumista should smell
50 masculine fragrances every perfumista should try
26 vintage fragrances every perfumista should try
25 rose fragrances every perfumista should try
11 Cheap Perfumes Beauty Outsiders Love

Favorite posts

The Great Perfume Reduction Plan
Why I Love Old School Chypres
New to perfume and want to learn more?
How to make fragrance last through the day
Fragrance concentrations: sorting it all out
On reformulations, or why your favorite perfume doesn’t smell like it used to
How to get fragrance samples
Perfume for Life: How Long Will Your Fragrance Collection Last?

Upcoming

List of upcoming Friday projects

Back to Top

Home
About Now Smell This :: Privacy Policy

Shop for Perfume Online
Perfume Shopping in New York
Perfume Shopping in London
Perfume Reviews
New Perfumes
General Perfume Articles
The Monday Mail

Glossary of Perfume Terms
Perfume FAQ
Perfume Links
Perfume Books
Fragrance Awards

Noses ~ Perfumers A-E :: F-K :: L-S :: T-Z

Perfume Houses A-B :: C :: D-E :: F-G
H-J :: K-L :: M :: N-O :: P :: Q-R :: S
T :: U-Z

Copyright © 2005-2022 Now Smell This. All rights reserved.