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Accademia del Profumo perfume award winners 2012

Posted by Robin on 10 March 2012 12 Comments

Accademia del Profumo logo

The Accademia del Profumo in Italy has announced the winners of their 23rd annual perfume awards:

Best perfume, women (consumer choice): Valentino Valentina

Best perfume, men (consumer choice): Gucci Guilty

Best olfactory creation, women (juried award): Bottega Veneta

Best olfactory creation, men (juried award): DSquared2 Potion

Best niche perfume, women (juried award): Tom Ford Violet Blonde

Best niche perfume, men (juried award): il Profumo Santal Rouge

You can see the rest of the winners, including Best Packaging and Best Communication, at the Accademia del Profumo website.

See also: the Fragrance Awards page

(via accademiadelprofumo)

Filed Under: perfume in the news
Tagged With: accademia del profumo, awards

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12 Comments

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  1. lucasai says:
    10 March 2012 at 11:19 am

    Dsquared2 Potion truly deserved the award title for best oflactory creation for men, this perfume is magnificent!

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    • Robin says:
      10 March 2012 at 11:30 am

      Still have not tried it! Don’t think it’s in the US yet.

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      • lucasai says:
        10 March 2012 at 11:37 am

        That’s too bad. Hope you’ll sample it soon

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    • Bee says:
      10 March 2012 at 5:21 pm

      I agree, yummy one!

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  2. poodle says:
    10 March 2012 at 3:48 pm

    Tried Bottega Veneta last week. Could not smell a thing within 5 minutes on me. :(
    Guilty for men isn’t bad. Hubby wears that sometimes.

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    • Robin says:
      10 March 2012 at 8:26 pm

      Oh, what a shame! It lasts much longer on me.

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  3. outofeverywhere says:
    10 March 2012 at 6:04 pm

    How is a Tom Ford fragrance niche? I never understand the fast and loose “niche” inclusions with these awards…

    I do love Violet Blonde, though :)

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    • Robin says:
      10 March 2012 at 8:28 pm

      It’s just about how many stores sell the scent (think of a perfume that’s, say, at Neiman Marcus only, instead of in every Macy’s & Belk’s in the US), and TF is in limited distribution. Also, it might be in even more limited distribution in Italy than here.

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      • outofeverywhere says:
        11 March 2012 at 1:23 am

        I see — thanks for the clarification!

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  4. thenoseknows says:
    10 March 2012 at 11:54 pm

    YAY FOR GUCCI GUILTY MEN!!!!!!!!!!!!! :-) Hoping to Smell Potion Soon and Bottega Veneta Deserves Any Award it Gets… It is MADDENINGLY BEAUTIFUL!!!!!!!!!!!!!!!!

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  5. NOELEMAHC says:
    11 March 2012 at 7:58 am

    I can’t believe Valentina won. On the scent strip I had of this, it opened nice, floral and creamy. Then, the mothball note came in. Totally killed it for me. Didn’t get the chance to test the fragrance, in liquid form and I’m not sure if I will.

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  6. Omega says:
    12 March 2012 at 6:19 am

    I guess I need to try that Violet Blonde, mmm?

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