Guerlain has launched Shalimar Addict, which sounds like a new flanker for the line's iconic Shalimar perfume for women (originally launched in 1925) but might turn out to be just a collector bottle.
Night-blooming flowers, vanilla and musk blend exquisitely in this romantic and sensual scent to create instant and lasting intrigue.
I will post more detailed information about the notes if I can find anything.
Guerlain Shalimar Addict is a limited edition, and is available now at Dillards; $123 for 75 ml Eau de Parfum.
Other recent launches from Guerlain: Tiare-Mimosa and Cherry Blossom, La Petit Robe Noire, Habit Rouge Sport, Insolence Eau Glacee.
Update: according to Macy's, where the same bottle is now available for sale (they have it for $117), this is a limited edition collector bottle and not a new fragrance. They are calling it simply "Shalimar Eau de Parfum Limited Edition".
Another update: this is, as many suspected, the new Fleur de Shalimar flanker, and Dillard's apparently had the name wrong. It can be found in Shalimar Eau de Parfum (shown above) or Eau de Shalimar Eau de Toilette (same bottle in a lighter color), and they are simply collector bottles — not new fragrances.
You're making this up just to see if we're paying attention. Shalimar ADDICT? Mebbe I should layer my Shalimar with my Addict and see if my arm drops off.
I *would* make it up to see if you were paying attention, but I'm not that good at photoshop, LOL…
Really, they could have come up with a better name.
Seriously! Ridiculous.
Sharlimar Addict? Such a disappointing name. Surely they could have done better. Perhaps they are trying to appeal to a different (perhaps younger?) crowd.
I get the feeling Dior may have something to say about this, considering what a big scent Addict probably is for them.
Well, they're always trying to appeal to a younger crowd, I think. But think you could do a “young” name that wasn't quite this silly? And it doesn't match the romantic packaging.
The question coming up – did LVMH buy Guerlain? Are they marketed with the old DIOR marketing stuff?
How can GUERLAIN appeal to young people when they do not use “pink pepper” *lol*?
I know this may be asking what everyone already knows, but what is the correct pronunciation of Guerlain?
It made me realize that I read more than I speak when I wanted to talk about Guerlain with someone and was paralyzed with uncertainty about pronouncing the name. I have since carefully worded my sentences to avoid saying it.
Thanks!~~ dea
It looks like a bow or orchid on the bottle? I think they dropped the ball, and what about Dior? Don't they have a scent called Addict?
Yes, LVMH bought Guerlain in the early 90s. And perhaps there is pink pepper in there, who knows 🙂
Here you go:
http://forvo.com/word/guerlain/
But Guerlain hasn't officially deposited Addict as a trademark name and the copyright still belongs to Dior (btw Addict is one of their bestsellers for some reason). On top of that Dillards doesn't have this particular scent on their site as indicated, so I am wondering if this is something “in the works” and not legally “just right” yet.
The bottle looks like the Fleur de Shalimar in dark hues….
Looks like a black silk flower to me (?)
Wrong information. This is not Shalimar Addict but 'Fleurs de Shalimar / Shalimar Flowers', 2 limited edition bottles with a fabric flower around the cap. There is one for Shalimar (blue flower), and one for Eau de Shalimar (white flower). According to Guerlain PR, the fragrances are the same than the original scents.
I thought that Guerlain had announced an “Shalimar EDP Flower and Eau de Shalimar EDT Flower.”
That's the info I had received as well, but was holding out on the possibility that Dillards may be issuing their own nesletter with things out of their imagination (?).
What's the chance of it being a mix-up by Dillards themselves? I notice they have the Insolence EDP ad with a copy-paste of My Insolence on their site page for Guerlain (ie. taking creative licence)
Haven't received notification by official rep yet, while they were very prompt with other notifications for other products, hence I am asking.
I would say the chances are very good 🙂
Ambroxan, probably! But since Guerlain PR does not communicate with me, I'll have to wait until someone fixes it 🙂
Why do I feel so much more protective of Shalimar than Guerlain apparently does? They're just whoring out the name now. Grr!
Well, let's wait & see. The commenters above are probably right that Dillards just has the name wrong.
Hey, wouldn't it be funny if we created such a buzz for 'Shalimar Addict' that Guerlain actually had to invent it?
LOL — I'll go for that. I've enjoyed the name so far this morning…
Fine. Now I perversely want it to be named Shalimar Addict.
With Shalimar Poison to follow…then Shalimar Eternity…this could be great fun!
Then Shalimar Summer Addict Eau Fraiche…
Well they really did do Lovely Cherry Blossom Gold Sparkles, so anything is possible, no?
Thanks for replying. I guess we will find out soon enough. I am counting on you reporting if Dillards/any other online store does send more news on this.
And then, after a few years, we can have Shalimar Poo Poo Pidoo!
I will update the article as soon as I know…
That name… it's not good. I was instantly reminded of CD Addict, like everyone else.
Are any of the words in “Lovely Cherry Blossom Gold Sparkles” verbs?
and the flanker could be Shalimar Addict Sexual Star … or just SASS for short!
What a gorgeous bottle!
Hm. Carmencanada posted an intriguing article on her blog yesterday and for some reason this news makes me think of it. I could be very wrong.
Gosh, I sure hope so!
Yes. Must go check too…
Pssst.
http://www.mimifroufrou.com/scentedsalamander/2009/02/a_guerlain_insiders_blog_espri.html
As a long-time wearer of the original Shalimar, and various incarnations since, I am [sniff] *offended* at the name “Shalimar Addict.” As my mother would say, “Eine Schande!” (A disgrace).
What, you put it on with a syringe after you tie a tourniquet around your arm? Hunh.
Did you see the comments above? It's quite possible the name is an error on Dillard's part…
It gets worse and worse with Guerlain house..