The worst problem affecting the perfume industry, Turin says, is “a complete lack of art direction. Nobody realises that every great perfume was art-directed by somebody who had a clear vision of what he wanted, above and beyond the perfumer. There is fantastic cohesion between the smell, the bottle, the colour, the packaging — the whole thing is amazing, miraculous, not random. That doesn’t happen very often: now you’ve got some guy in marketing and a tie-in with some model. Art direction is why Serge Lutens [the famous creator of Shiseido Nombre Noire (sic)] is such a genius; he is obsessed to the point of disease”.
Fashion writer Colin McDowell will be talking to Luca Turin at a "Style Lecture" on Tuesday, September 23, 2008 at 6 pm in London. The event is open to the public (tickets are £20); see the details here.
The new boutique called Georgia is located on a slightly gritty block of Houston Street, where the graffitied and security-gated facades of other local businesses stand as reminders of the neighborhood’s industrial past. Georgia’s interior has preserved some authentically distressed surfaces, but the goods for sale are far from grungy. In the front area of the shop, long shelves display scented bath and body products and a few fragrances, accompanied by an impressive variety of sisal cloths, sea sponges, and other bath-time indulgences. Baskets and smaller shelves hold good-smelling necessities like Smith’s Rosebud Salve and Herban Essentials essential oil towelettes.
The rear section of the boutique is dedicated to an in-store salon and a wall of haircare products…