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Lancome Magnifique ~ new perfume

Posted by Robin on 13 June 2008 37 Comments

Lancome Magnifique fragrance

Lancôme will launch Magnifique, a new fragrance for women, this coming August under the tag line "You are unique; you are Magnifique". The fragrance is fronted by actress Anne Hathaway, star of The Devil Wears Prada.

Magnifique is a spicy woody floral "meant to be an olfactive interpretation of red". It was developed by perfumers Olivier Cresp and Jacques Cavallier, and features notes of saffron essence, cumin, Bulgarian rose, Mai de Grasse rose, jasmine, sandalwood and vetiver. The fragrance also includes a nagarmota* note; according to Cavallier, "As far as I know, it's never been used before in feminine fragrance".

Lancôme Magnifique will be available in 30, 50 and 75 ml Eau de Parfum and in matching body products. It will be exclusive to Bloomingdales for the month of August before going into wider distribution in September. (quotes via wwd, additional information via cosmeticnews, moodiereport) Update: see a review of Lancôme Magnifique.

* aka nagarmotha aka cypriol, a member of the cyperacae family (which also includes papyrus).

Filed Under: new fragrances
Tagged With: anne hathaway, celebrity perfumes, jacques cavallier, lancome, olivier cresp

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37 Comments

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  1. Anonymous says:
    13 June 2008 at 11:07 am

    Cypriol, saffron and cumin? Could it be that they are actually going to go out on a limb with this one? It doesn't seem possible. Can't say I'm a big Anne Hathaway fan, and that tag line is ridiculous, but this sounds oddly promising…

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  2. Anonymous says:
    13 June 2008 at 11:12 am

    Cumin, saffron, and vetiver!?!?! My heart be still. I almost want to ask where the molten pink cashmere mango pulp will be worked in.
    Anyone else catch the rhyme between “unique” and “Magnifique”? :-)

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  3. Anonymous says:
    13 June 2008 at 11:18 am

    It doesn't seem possible to me either, esp. after Hypnose. We'll have to wait & see!

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  4. Anonymous says:
    13 June 2008 at 11:19 am

    LOL at “molten pink cashmere mango pulp” — but sounds like they really are going for spicy/woody.

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  5. Anonymous says:
    13 June 2008 at 11:33 am

    I'd have to try a whiff, can't say I have my hopes up though…
    I'd be interested to see how the saffron, cumin, sandalwood and vetiver & nagarmota notes play out. Perhaps they are trying to accent the spicy/dry grasses? Have to visit my Lancome SA to see!

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  6. Anonymous says:
    13 June 2008 at 11:36 am

    Sounds interesting. I really like the saffron and rose combo in AMAZE.

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  7. Anonymous says:
    13 June 2008 at 11:37 am

    Nope,I don't have enough jet fuel (coffee) in me yet!!

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  8. Anonymous says:
    13 June 2008 at 12:34 pm

    I really like Amaze too, and the Washington Tremlett saffron/rose.

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  9. Anonymous says:
    13 June 2008 at 12:38 pm

    Would think the SAs would have smelled it by now, so perhaps you can dig up some clues…

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  10. Anonymous says:
    13 June 2008 at 1:00 pm

    This will probably be too spicy for me, just like Liberté from Cacharel. I really like the bottle design though, I'm ready for some 80's glamour! :)

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  11. Anonymous says:
    13 June 2008 at 1:09 pm

    I'm on it! :)

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  12. Anonymous says:
    13 June 2008 at 1:55 pm

    What a ridiculous-sounding tagline! And the bottle and packaging to me seems more masculine than feminine, and neither that nor the fragrance notes evoke Anne Hathaway, which seems more suited to “pretty” fragrances.

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  13. Anonymous says:
    13 June 2008 at 2:22 pm

    L'Artisan's Safran Troublant is also a rose/saffron concoction, although the rose note is not dominant, so I suppose it's really a saffron/vanilla scent with a rose accent. Still, very nice.

    Magnifique sounds lovely, and not a fruit note in sight. There's hope for the future! And Olivier Cresp AND Jacques Cavallier? Doesn't that sound promising?

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  14. Anonymous says:
    13 June 2008 at 3:13 pm

    I like ST too :-)

    Cresp & Cavallier are both great perfumers, but I don't always love their scents: Nina Ricci Nina, for instance, and YSL Elle. Loved their Midnight Poison though!

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  15. Anonymous says:
    13 June 2008 at 3:13 pm

    Come to think of it, that bottle looks sort of like Liberte…

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  16. Anonymous says:
    13 June 2008 at 3:14 pm

    It reminds me for some reason of the L'Oreal hair dye — “because I'm worth it” :-)

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  17. Anonymous says:
    13 June 2008 at 3:45 pm

    A great many people are never going to forgive Cresp for creating Angel, but love it or hate it, that one scent puts him in the history books. And Cavallier! He's had a hand in a great many scents I love, including Nu, M7, Ultraviolet Man, Le Feu D'Issey, Boucheron Trouble, and, as you say, Midnight Poison. He always gets a pass.

    They've both made some duds, too, but not every canvas that Picasso painted was a work of genius.

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  18. Anonymous says:
    13 June 2008 at 4:08 pm

    Yes…one of the first things I picked up was the rhyme!

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  19. Anonymous says:
    13 June 2008 at 4:13 pm

    Oh, I entirely agree — did not mean to diss either man.

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  20. Anonymous says:
    13 June 2008 at 4:15 pm

    It reminds me of “Tres Tres Chic” by The Mocean Worker (from “The Devil Wears Prada” soundtrack). The choppy slogan is almost good enough to be included in that flippy song (as much as I enjoy the track)!

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  21. Anonymous says:
    13 June 2008 at 4:17 pm

    The “molten pink cashmere mango pulp” bit is just a riot!!!

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  22. Anonymous says:
    13 June 2008 at 6:17 pm

    The notes makes me think of Kingdom. If it is in the same way of kingdom, this'll be a must buy to me.

    I can see in one year (or less). Magnific summer peony, Magnific bright pink, because by the notes it doesn't look, unfortunately, that's going to be a huge sucess (saddly, because this sounds very interesting).

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  23. Anonymous says:
    13 June 2008 at 6:36 pm

    I don't like when copy is in second person. It's so… dated?

    It sounds interesting, certainly. I'm not a rose person, so here's hoping it's not too rosy. I am excited by the spice, though. I'm gonna hope like hell for this one to be interesting and different (in relation to other department store releases, of course)).

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  24. Anonymous says:
    13 June 2008 at 6:43 pm

    Let's wait and see what happens…we have witnessed many “daring” fragrance launches that turn out to be marketing coups. I too find the notes interesting but somehow I don't think Lancôme will be extremely audacious…given how much the company is spending (simultaneous launches in 165 countries isn't free). Still, IMHO it's too early to tell.

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  25. Anonymous says:
    13 June 2008 at 10:13 pm

    If it is even vaguely related to Kingdom, I'll be impressed — that would be very risky for such a big launch.

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  26. Anonymous says:
    13 June 2008 at 10:14 pm

    Agree, seems unlikely.

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  27. Anonymous says:
    13 June 2008 at 10:14 pm

    I'll be hoping with you…

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  28. Anonymous says:
    14 June 2008 at 1:41 am

    The cumin terrifies me, but it sounds intriguing otherwise.

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  29. Anonymous says:
    14 June 2008 at 2:30 pm

    LOL — we need a 12 step program for those of us (including me) who are scared of cumin ;-)

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  30. Anonymous says:
    14 June 2008 at 6:45 pm

    I thought that was hysterical too. Bring on the MPCMP!

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  31. Anonymous says:
    14 June 2008 at 9:22 pm

    I was not impressed with Hypnose… but I will smell this to see if they have a winner. It's worth a try, for a new note that's hasn't been used yet…

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  32. Anonymous says:
    14 June 2008 at 11:19 pm

    It is not a new note, although it may be new to mainstream women's — it is in several niche scents, and Tom Ford For Men claims to be the first to use it in mainstream men's fragrance.

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  33. Anonymous says:
    15 June 2008 at 7:13 pm

    Lancome makes me a bit crazy….

    There was a limited edition eau de toilette called Lancome Rouge Now or never. It was quite spicy too… almost too hot on the pepper, it almost made you sneeze :-)

    I gave it to a friend as a birthday gift, and she took it, but a couple of months later gave it to me to “regift” to someone else, as she found the thing too hot.

    I think they do not take their perfume seriously enough, they should have a small website with historical releases, etc.

    But then again, most of the “big” houses do not have that either.

    I will take a look at it as soon as it arrives on these shores.

    unrelated p.s.: I got to smell the Davidoff adventure… nothing adventurous at all.. even smells “classic” in a bad way for a man's cologne… top and middle very generic (citrus, cedar, etc) and drydown barely reminiscent of Guccy envy for man, maybe too much cardamom… The black sesame.. nowere to be seen IMHO.

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  34. Anonymous says:
    15 June 2008 at 9:15 pm

    Hey, that Davidoff is still missing in action here, as is the Calvin Klein Euphoria Man Intense. Or maybe they're at Macy's since I was last there…

    It is very odd to me how few of the houses bother to put historical information about their fragrance line on their website…I mean, it isn't like it is expensive to do so, and why not capitalize on your heritage?

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  35. Anonymous says:
    16 June 2008 at 1:47 pm

    Lanvin does post all the fragrances. I think others are afraid to show their “records” in case they need to use the names again. (It wouldn't look too good if one has to write “Trésor” twice with asterisks all over…)

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  36. Anonymous says:
    27 July 2008 at 8:38 pm

    I got a whiff of this on a card yesterday…It was pretty ho-hum. I did not pay enough attention to give any kind of detailed description and can't imagine it becoming a huge hit (no competition for sensuous)…
    But in response to the commenter above: I had a bottle of Now or Never!!! About 10 years ago… And I did love it. It was hot and spicy cinnamon/vanilla…Wonderful for cold weather…It probably wouldn't be quite up my current alley, but I am so glad gad it was mentioned so I could remember it fondly ;-)

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  37. Anonymous says:
    28 July 2008 at 2:37 pm

    I'm reviewing it tomorrow. I think I might have liked it better than you did, although I don't adore it either.

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