Charity Pot, a newcomer to Lush’s shelves, wears its conscience on its sleeve — or rather, on its lid. According to Lush, all proceeds from the sale of this fragranced lotion will benefit a number of charitable organizations and activist groups, which are identified by stickers on the tops of the containers.

When I purchased a tub of Charity Pot in the United Kingdom last spring, it was designated with the logo for No Widening M1, an alliance opposed to the widening of the M1 motorway in England. Since then, I’ve been curious to see which organizations would be chosen for the North American launch of this product. So far, the list includes Clean Ocean Action, Amazon Conservation Team, Tree People, UNICEF, International Fund for Animal Welfare, and WaterCan. And, like all of Lush’s other products, this one is produced with ecological and environmental awareness, since no animal testing is allowed, limited synthetic ingredients are used, and the packaging is kept as minimal as possible…

Read the rest of this article »