Perfume-shopping in London is really all about the West End (the shopping/theatre areas west of the City). The East End, despite recent trendification, is not the place you’d expect to find much in the way of good perfume hunting.
However, it’s worth making the trip east to visit the Angela Flanders shop, established in Shoreditch in 1985, where she sells her own creations in a charming boutique. It’s a bit like the East End equivalent of Ormonde Jayne.
There’s one catch: the shop is only open on Sundays. At any other time, you have to make an appointment.
The reason for this becomes clear if you visit the area…