“Floral fragrances aren’t fading away, but less traditional scents are gaining more of the attention from female consumers than ever before,” said Karen Grant vice president and senior global industry analyst, The NPD Group. [...] “With the emergence of more artisanal scents on the market, women are welcoming the opportunity to experiment and explore different options.”
[...] Woody oriental is the only one of the larger blended fragrance families to experience growth in 2013.
— Read more at Woody oriental and floral scents: NPD Group forecasts growth of trendy scents at the expense of traditional perfums [sic] at Cosmetic Business.