Indie Canadian line Zoologist has launched Squid, a new unisex aromatic fragrance…
Shawn Mendes Signature ~ new perfume
Singer songwriter Shawn Mendes has launched Shawn Mendes Signature, a new unisex fragrance.
Norell Elixir ~ new perfume
Norell Parfums will launch Norell Elixir, a new fragrance for women, this fall…
Norell New York ~ fragrance review
The press release accompanying my lab sample of Norell New York says that “the heritage of the campaign” is “Fusing Then and Now.” To a lover of vintage fragrances, these are dangerous words. I wonder, what’s wrong with leaving the “then” alone — why not simply offer the classic Norell made with good materials and balanced by a skilled nose? By “now,” do they mean “market-driven” (aka “pandering”)? Deepening my skepticism, the press release says “Norell New York makes you feel like ‘Each Time is the First Time’.” I groan in dread.
I’m happy to report that Norell New York does not pander to fragrance trends, and although I wouldn’t call it a dupe, it respects the original’s bones and character. Whether it’s for you is a different question…
A custom scent
It turned out to be a custom scent. Mr. Guerrivil began with a base of Jean Naté After Bath Splash, then mixed in various scented oils bought on Atlantic Avenue in Brooklyn. He pulled several vials out of a bag and started naming them: amber, bergamot …
— Reporter Kate Taylor, sommelier Pascaline Lepeltier and perfumer Céline Barel find out what summer smells like in New York City, and encounter everything from cabbage to the custom fragrance Jean Guerrivil uses to scent his cab. Read more at The Smells of Summer at The New York Times. Hat tip to Tara!