Calling the update a major breakthrough for players who enjoy new-ball smell, Wilson Sporting Goods officials unveiled a new line of tennis balls Tuesday that contain even more smell. “We know tennis fans love that bright chemical fragrance, so we dipped these balls in as much smell as they could physically absorb,” said Wilson spokesperson Annie Intrabartola, adding that the company had reformulated its signature pressurized cans to release an incredibly potent plume of tennis ball odor capable of filling an entire home within seconds.
— Read more in Wilson Unveils Tennis Balls With Even More Smell at The Onion. Hat tip to Tim!
At first I thought “that’s a strange way to market a product–by telling people it will make them sick”. Then I saw the source. Good one!
I am no longer really in the habit of checking The Onion regularly and I miss it 🙂
The first thing I honestly thought of when reading this is VOC’s.
If these were real I’m sure that would be an issue.