But it has quietly become a character-development tool on sets and sound stages. Susan Sarandon, who wears a different scent for each of her movies, shared the strategy with Kirsten Dunst, who has used it too. So have Gugu Mbatha-Raw, Emma Stone, and Penélope Cruz. "It's a wonderful secret weapon," says Laura Linney, who has also used fragrance to get into a character’s headspace. "It just hits you in such a primal, deep place."
— Read more in Forget Method Acting. Victoria’s Secret and Chanel Perfumes Are What Get Them Into Character at Allure.
This was an interesting read, something I never thought of but it makes so much sense.
It really does.