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Almost any scent

Posted by Robin on 13 January 2021 3 Comments

The system involves a reusable water bottle to which you attach a scent pod that releases flavour into your mouth as you drink. It is important to get the taste in your mouth rather than just sniffing the scent through your nostrils. You can get almost any scent from lemon to coffee — although the strongly fruity flavours like cherry and other popular flavour-directions like cola are the customers’ favourites, says [Lena] Jüngst.

— Munich-based startup Air Up uses retronasal olfaction to flavor plain water; read more in Pepsi backs German startup that flavours drinks using just scented air at Sifted.

Filed Under: perfume in the news

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3 Comments

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  1. Singlemaltcat says:
    13 January 2021 at 12:53 pm

    George Carlin on flavored water:

    New Rule: There’s no such thing as flavored water.
    There’s a whole aisle of this c**p at the supermarket,
    water, but without that watery taste.
    Sorry, but flavored water is called a soft drink.
    You want flavored water?
    Pour some scotch over ice and let it melt.
    That’s your flavored water.

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    • Robin says:
      13 January 2021 at 1:32 pm

      Excellent.

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  2. Dilana says:
    13 January 2021 at 3:49 pm

    I scented some water last night. I added a drop of rose water to a glass of water from the fridge. This methodology can be used with lemon, peppermint extract etc.
    I admire George Carlin’s recommended technique as well.

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