Tom Ford has launched Rose Prick, a new spicy floral fragrance in the Tom Ford Private Blend collection.
Flesh. Petals. Thorns.
Inspired by Tom Ford's private rose garden, Rose Prick is a wild bouquet of beautiful breeds of rose: Rose de Mai, Turkish and Bulgarian. Sharp and pristine, the piercing prickles of the stems hook onto each other, bonding their blooms in pink perfection. A rose by any other name, wouldn't be Tom Ford.
Additional notes include turmeric, patchouli, Sichuan pepper, roasted tonka and tolu balsam.
Tom Ford Rose Prick is available now at Neiman Marcus, in 50 and 250 ml Eau de Parfum ($335 / $860). (In Canada, it can be found at Holt Renfrew.)
These names are not cute anymore.
A Rose by any other name would smell as sweet? Loosely quoting the bard here but I agree, not cute anymore.
Were they cute before?
Tone is hard to project in this format. Cute said with great sarcasm.
100% agree. I am so over Tom Ford.
The actual fragrances (which is surely what we should be interested in) or the marketing? I tend to concentrate on what I can smell not the marketing around a fragrance.
You can save a ton of money by using 14yo boys to come up with names. Yawn.
I suspect they are at least part of the reason TFPB sells as well as it does…doubt we have seen the last of them!
Having had ‘Lost cherry’ I’m sure there’s a flanker in the wings smelling of cherry coke that he’ll call “Popped Cherry”
Oh, I would think.
It is infuriating. Ford himself is anything but a dumb guy (he is, e.g., an intelligent and interesting film director). That his marketing department keeps naming frags like this is kind of inexcusable.
I’m not sure why people are surprised – This has always been a part of the Tom Ford DNA – this is a man who shaved the Gucci logo into intimate parts of a model, marketed his first fragrances between the legs (& cheeks) of models, used a full frontal male nude to market a fragrance, said that one fragrance was meant to smell like a mans crotch etc, this is quite tame by his standards.
Many of these are named by Ford himself & all go past him for approval so you can’t blame the marketing department. With Fabulous he took a risk with the name & the possibility that it would limit sales & the retailers who would stock it (because he had the power to do so) but it became one of his biggest sellers ever , the same with Lost Cherry so I guess you could say the problem is with the public who buy the fragrances & ensure that the ‘schoolboy’ names will continue.
Agree…this is his MO, clearly.
Although roses are usually my “beat” here, I don’t think I can be bothered to review this one.
Don’t worry, you don’t get that much rose , it’s mainly patchouli & tonka
Thanks for the heads up. Portrait of a Lady already fills my rose with patchouli spot nicely.
I think they hired the marketing department full of teenage boys from Etat Libre d’Orange.
Sorry, but thats insulting to ELdO! ?
I dont own any ELdO but I really like some of their names, Fat electrician, La fin du Monde, and Hermann à mes côtes ma paraissait un ombre…. they make me smile.
And even though its not everyones cup of tea, i think it IS creative and it tries to avoid clichés.
Those Tom Ford names on the other hand, are not very creative imho. But I can see how a certain audience will fall for it.
Its a pity, because TF has some good fragrances in their portfolio…they dont need to walk/talk this way.
There’s not much creativity in perfume names generally – I guess it’s better than the word soup of “ Chanel Allure Homme Sport Eau Extreme” etc
Etat Libre d’Orange Putain des Palaces’s English translation — as supplied by Etat Libre — is “Hotel Slut.” Is that better than Rose Prick ?
Nope. Not at all. ?
But I did not say I liked ALL of their names.
I just think ‘some’ of their concepts are more creative than TF/what ‘teenage boys’ can come up with ?
But in the end I dont care that much for names. I mostly care if the fragrance is good. ‘New York Intense’, sorry but that is a stupid name, great fragrance though! ?
I beg to differ. Not hat I like every single ELdO name, but some are quite good and one is just priceless. Ford I have absolutely no time for. Less to do with the names, more with the tasteless marketing Ford has done in the past and the exorbitant prices.
This is a fragrance site, so surely its about the fragrance not the marketing or the person? I’ve met Kilian once and find him cheesy & borderline tacky but I love some of his fragrances. Have met Roja Dove a few times & thought him a total **** (& think his marketing & bottles are hideous & his prices ridiculous) , but again I still like the actual smell of some of his fragrances. I won’t hate a beautiful fragrance just because I think the person behind the brand is a **** .
Well perhaps you are a better person than I am?
Ok let’s end this bit of the thread! Everybody has their own way of approaching fragrance brands, doesn’t matter in the end.
Sorry but no.
Etat libre d’orange is totally different. Their fragrances are the best In perfumery . Nothing to do with Tom Ford.
I took a class in marketing years ago, where we were shown a commercial featuring a talking toilet, to point out how dumb companies think we are. I see this and all I can think is talking toilet.
What Lillyjo said.Lol
This strategy has made Tom Ford a billionaire – why would he change?
I can assure you, like every other man in my life, he won’t be changing for me ?
Ahaha. So true.
I read this and snorted, which was unfortunately timed with a sip of orange juice. XD
Right, reality check.
LOL at “talking toilet”! ? Thank you lillyjo, for that! ?
I’m so mad
Shock value last impressed me with that crazy Benetton campaign many years ago.(Divided opinions but they certainly struck a chord with me back then)
If the fragrance is good I’ll go smell it,otherwise meh….
For me it’s all about the smells , but I know men who wouldn’t even look at this just because it’s in a pink bottle so I realise that marketing does have a big pull on lots of people even if it’s subconscious
I’ll try this when I see it but like nathanthomas50 said I suspect this will be full of patchouli which is not always up my alley.
Rose is definitely in the back seat. On me I got some deja vu as after the patchouli the dry down was heading into Tom Ford’s ‘noir de noir’ territory
Am I the only one who laughed out loud, when I saw the name of this fragrance?
Doubt I will like this fragrance..I like the pink flacon tho.