Little Trees, the giant in the forest of tree-shaped automotive air fresheners, trounced a small rival in a trademark suit in federal court in Manhattan on Thursday. A jury found that the other company, Exotica Fresheners Company, had infringed on Little Trees’ trademark with the look of its product.
— The payout: $52,000. Read more at Familiar Tree Prevails in Car-Scent Trademark Suit at The New York Times, and do see Angie's review of the Car-Freshner Little Trees.
Happy World Television Day! We have 3 questions — answer as many or as few as you like.
1. What fragrance are you wearing today?
2. What's a great tv show that you think we should all be watching?
3. If you like, tell us what fragrance one of the main characters would be wearing, or, tell us about a perfume sighting in a television show or movie you've seen recently.
Indie perfumer Viktoria Minya has launched Hedonist Cassis, a flanker to 2013’s Hedonist…
These affairs – always flings, rarely long-term, never exclusive, amicable break-ups – have included old-school classics (Robert Piguet’s Fracas), insider favourites (Byredo Flowerhead) and everything in between. My conquests have been so numerous that, if translated to notches on the bedpost, even the most liberal might raise an eyebrow. Needless to say, I am a perfume lover. Recently, however, my nose caused me to question this because, somewhat inexplicably, all the scents I adored became anathema to me.
— Funmi Fetto writes about her promiscuous relationship with perfume in Is it time to divorce your scent? at The Telegraph.
In episode two of the Quest for Essences series, Dior's François Demachy goes to Calabria to talk about bergamot. (If you missed it, here's the Rose de Mai episode).