Bvlgari will launch Goldea, a new pillar fragrance for women. Goldea was inspired by gold and is described as "a bright, golden musk symphony"; the target market is women 30+.
The floriental fragrance was developed by perfumer Alberto Morillas, and features notes of crystal musk, orange blossom, bergamot, raspberry, golden musk, ylang ylang, jasmine, velvet musk, amber accord, patchouli and papyrus.
Bvlgari Goldea will be available in 25, 50 and 90 ml Eau de Parfum. It will debut in October but will not reach the US until 2016.