Baccarat will launch Rouge 540, a new limited edition perfume celebrating the brand's 250th anniversary. The '540' refers to the temperature required to reach the red color of Baccarat crystal.
Rouge 540 is a floral woody amber, and was developed by perfumer Francis Kurkdjian. The notes include blood orange, lavender, sage, ambergris, moss, woods and oak.
Baccarat Rouge 540 will be €3000, size and concentration unknown. 250 bottles were made.