After perusing a Seventeen magazine from August 1967, I’ve come away with three observations: First, plaid was in. Second, so were Orlon, Dacron, Dynel, Kodel, Avril Rayon, and something called Celanese acetate. Finally, teenagers sure had sophisticated taste in fragrance. This issue, labeled “Your World in the Greatest Fashion Issue Ever!” is a fat one, so let’s get started.
The first perfume ad is a two-pager for Chanel No. 5. It features a man in a skinny tie with a football in one hand touching the chin of a blond clad in plaid Orlon. Perfume is $8.50, and Eau de Cologne will set you back $3.50. “Caught…By the spell of Chanel,” it says…
