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Bond no. 9 Perfumista Avenue ~ new fragrance

Posted by Robin on 12 September 2013 13 Comments

Bond no. 9 Perfumista Avenue

Bond no. 9 has launched Perfumista Avenue, a new fragrance for women that celebrates the brand's 10th anniversary:

...So as an anniversary gift to ourselves, we designed an eau de parfum for this fantasy street that was filled to the brim with perfume wearers. We envisioned it not in any particular part of town—instead, it partakes of the best of all of New York: the elegance of the Upper East Side, the culturati atmosphere of the Upper West, the high-voltage energy of Midtown, the bohemian verve of Downtown and the Manhattan-ized parts of Brooklyn, and the lively dynamism of the outer boroughs. This imaginary thoroughfare, which we named Perfumista Avenue, hovers all around town.

[...] There are many who say that the template for exquisitely beautiful and accomplished women was set in New York. But Perfumista Avenue was made for women everywhere who exhibit a New York state of mind. Super-strong and determined, this is an orientalist, leather-tinged blend that modernizes the breathtakingly fresh, ultra-feminine rose (New York State’s official flower). Here, rose is immediately perceived as a starting point, accompanied by lush and succulent plum. These give way to a series of overtly seductive animal notes: honey and musk, along with musk-like amber, and earthy patchouli. The overall effect is high-grade intoxication.

Additional notes include davana, nutmeg, safran, peonies, jasmine and mate.

Bond no. 9 Perfumista Avenue is available in 50 ($260) or 100 ($340) ml Eau de Parfum.

(via tfwa, bondno9)

Filed Under: new fragrances
Tagged With: bond 9

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13 Comments

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  1. peter says:
    12 September 2013 at 10:17 am

    Are they competing with Victoria’s Secret for the most number of fragrance realeases????

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    • Robin says:
      12 September 2013 at 10:39 am

      It’s impressive — 68 scents so far. I would have to count, but guess VS still wins!

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  2. Omega says:
    12 September 2013 at 10:46 am

    I am not impressed with this line, those that I have smelled. Plus, I find their bottles, packaging just kind of overall irritating.

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    • Robin says:
      12 September 2013 at 11:08 am

      I really like a few of them. Also admit I have fallen WAY behind, so I know there are many I don’t like, but no longer have a sense of what the line is up to these days.

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      • ringthing says:
        12 September 2013 at 11:16 am

        Impossible to keep up with any lines anymore, but it does seem as if quality has to fall off with such an onslaught. I love New Haarlem and Silver Factory but Bond 9 ihas always been way out of my price range…as is so much of perfumery these days. Of course, I have enough perfume to last throughout my lifetime as it is 🙂

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        • Robin says:
          12 September 2013 at 11:42 am

          Ditto!

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  3. lucasai says:
    12 September 2013 at 11:33 am

    It actually smelled quite nice when I tried it a month ago but since I’m boycotting the Bond no.9 that perfume will be never again an object of my interest.

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    • Robin says:
      12 September 2013 at 11:42 am

      Ok.

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    • Kelly Red says:
      12 September 2013 at 12:17 pm

      Can I ask why you’re boycotting Bond? I personally don’t like any of their scents, something about them always smell off on me.

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      • lucasai says:
        12 September 2013 at 12:42 pm

        This is why:
        http://www.thenonblonde.com/2008/01/how-i-saved-230.html
        http://www.thenonblonde.com/2008/01/war-and-peace-more-about-bond-no-9.html
        http://perfumeshrine.blogspot.com/2010/05/breaking-bonds.html

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        • AmyT says:
          12 September 2013 at 12:53 pm

          0_0 … -_- … O_O

          Words fail me.

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  4. AmyT says:
    12 September 2013 at 12:49 pm

    Yet another Bond no. 9 I can’t afford. Yay.

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  5. TexasSnow says:
    12 September 2013 at 10:01 pm

    Ack, they almost had me….until the word “honey”. Cannot stand whatever molecules they use to create that in perfume; it actually makes me instantly nauseated. Plus they don’t need my money that bad if they have funds to waste on stupid scare-tactic lawsuits.

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