Ivanka Trump will launch an eponymous floriental fragrance under arrangements with Parlux. Ivanka Trump Eau de Parfum will debut in Macy's later this month. Per Ms. Trump,
There’s a lot on the dowdy and mature side and there’s a lot on the kitschy, ultratrendy, but I think we’re filling a void for that feminine, empowered woman.
Ivanka Trump was developed by perfumer Marypierre Julien; notes include bergamot, apple, pink pepper, jasmine, rose, peach blossom, amber, creamy vanilla, patchouli and cedar.
Ivanka Trump by Ivanka Trump will be available in 50 and 100 ml Eau de Parfum.