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Taylor Swift Wonderstruck Enchanted ~ new perfume

Posted by Robin on 1 July 2012 16 Comments

Taylor Swift Wonderstruck Enchanted

Country pop star Taylor Swift will launch Wonderstruck Enchanted in September. The new oriental gourmand fragrance for women is a flanker to last year's Taylor Swift Wonderstruck.

Wonderstruck Enchanted is the next chapter in the story of my Wonderstruck fragrance. Wonderstruck is about that moment when you instantly feel a connection to someone, but then there’s that feeling of being completely enamored – enchanted – when you know a little more about that someone and still feel that strong connection.

Wonderstruck Enchanted was developed by perfumers Loc Dong and Jean-Marc Chaillan; notes include wild berries, passion fruit, pink poppy, peony swirls, sugar-glazed champaca petals, freesia, white musk, vanilla and blond woods.

Taylor Swift Wonderstruck Enchanted will be available in 10 ml rollerball, and 50 and 100 ml Eau de Parfum spray. 

(via press release, additional information via wwd)

Filed Under: new fragrances
Tagged With: celebrity perfumes, flanker, jean marc chaillan, loc dong, taylor swift

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16 Comments

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  1. ChocolatEyes613 says:
    1 July 2012 at 9:17 pm

    Is the middle charm shaped like the Golden Snitch?

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    • Robin says:
      2 July 2012 at 12:23 am

      LOL — that would make it worth buying!

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  2. Emily says:
    1 July 2012 at 10:00 pm

    “Peony swirls”? I give up.

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    • Robin says:
      2 July 2012 at 12:23 am

      Peony swirls is really pretty funny.

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      • Emily says:
        2 July 2012 at 1:58 pm

        Usually, I at least have SOME sort of idea of what the various nonsense notes in fragrances are getting at. But this one, not so much. Perhaps we can look forward to daffodil doodles or wisteria wingdings in the next Wonderstruck flankers?

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        • mutzi says:
          2 July 2012 at 2:58 pm

          You almost owed me a new keyboard and monitor, Emily. But since they survived, I wanted to add some other notes to your ideas – freesis flurries, heliotrope hyperboles, and carnation calliopes. I might actually enjoy the last two.

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          • mutzi says:
            2 July 2012 at 2:59 pm

            Freesia flurries, not freesis. Sorry.

          • Emily says:
            2 July 2012 at 5:02 pm

            Haha! I definitely want in on the carnation calliopes.

    • Anne from Makeupwoot says:
      2 July 2012 at 2:36 pm

      yeah, that caught my raised eyebrow as well.

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  3. mutzi says:
    2 July 2012 at 12:50 am

    Who puts a sugar glaze on champaca petals? And why?

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    • Emily says:
      2 July 2012 at 1:51 pm

      I guess the sugar glaze helps them harmonize better with the peony swirls.

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  4. Amanda says:
    2 July 2012 at 5:05 am

    Wonderstuck hasn’t even been released in many countries outside of the US yet, so isn’t a bit too soon to wheel out the flankers?

    I bought Wonderstuck in Las Vegas last year for the bottle, so I’ll probably do the same for this. The juice was ‘Nice’, but nothing to write home about. So I’ll imagine that this will be more or less the same.

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  5. Zubi says:
    2 July 2012 at 11:47 am

    “Notes include sugar, pink, sugar, syrup, sugar, and some more sugar”

    Where is the balance! 🙁 On behalf of the very few young perfumistas who no longer love fruities, I demand some balance! 🙁 Put in some smoke! Some civet! Anything! 🙁

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    • olenska says:
      2 July 2012 at 5:40 pm

      You forgot the sugar. Oh, and also the sugar. 🙂 But that’s ok, because your 2nd paragraph is the most awesome manifesto ever!

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  6. Wordbird says:
    9 July 2012 at 6:48 am

    One thing to be said in Taylor Swift’s favour is that since she’s selling a perfume clearly targeted at young women in their teens & early 20s, at least she’s keeping it clean and age-appropriate. Though I reckon Carnation Calliope would actually be a much better fragrance for the market! Mmmmmm!

    And Zubi, the good news for younger perfumistas is that thankfully there are lots of amaaaaaaaazing fragrances out there with much more interesting ingredients than the standard fruities. Of course, the trouble is that they’re usually more expensive – a bummer for young broke perfumistas, I admit. And yes, wouldn’t it be great if celebs did something innovative with their perfumes?
    Bright side? Lady Gaga’s scent should be interesting at least.

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  7. Jernero says:
    20 July 2012 at 5:50 pm

    The bottle is a little too similar to Hidden Fantasy.

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