Nicole Richie will launch Nicole by Nicole Richie in September. The new fragrance for women is being introduced under licensing arrangements with TPR Holdings, and was reportedly "inspired by the layered scents her mother wore when Nicole was a child".
Nicole by Nicole Richie was developed by perfumer Steve DeMercado; notes feature blackberry, orange, amber, Moroccan rose, lily of the valley, papyrus, cashmere woods, sandalwood, sugared patchouli and vanilla.
Nicole by Nicole Richie will be available in 50 and 100 ml Eau de parfum. It will be sold in Macy's, Nordstrom and Dillard's, among other stores. Look for a flanker next summer, and a second pillar scent next August.