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Aroma jockeys

Posted by Robin on 19 September 2011 4 Comments

A vibrating dance floor and "aroma jockeys" spreading scents are set to bring a new kind of disco experience to London that can be enjoyed by deaf as well as hearing clubbers. [...] The vibrating dance floor responds to the bass frequency of the music. Sign dancers visually interpret the tracks and Signmark, a deaf Finnish rapper, will perform. Video jockeys and DJs will be joined by the aroma jockeys who will aim to convert the emotion of the music into smells.

— "Sencity" debuts in London on October 8 at indigO2; read more at Bet it smells good on the dance floor: Aroma jockeys, sign dancers and vibrating floors at disco for deaf. Hat tip to Bela!

Filed Under: perfume in the news
Tagged With: london, scent event

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4 Comments

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  1. Alyssa says:
    19 September 2011 at 10:20 am

    That is so damn cool.

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    • Robin says:
      19 September 2011 at 10:22 am

      LOL…I am old. Just the words ‘disco experience’ were enough to talk me out of the whole thing. Please, you go and report back ;-)

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      • Alyssa says:
        19 September 2011 at 10:26 am

        Ha! I have a friend who does a lot of work with people who have multiple disabilities, so I’m always on the lookout for this kind of work. I think she’ll love hearing about this.

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        • KateReed says:
          20 September 2011 at 2:58 pm

          I just hope they have one hell of a ventilation system. That could get unpleasant quickly, particularly once you add in the smells from the bar and a night full of dancing in a packed club.

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