Donna Karan will launch Pure DKNY Verbena, the second in what will apparently be a series of fragrances focusing on different notes:
While the first scent [Pure DKNY] focused on a drop of water in vanilla, the newest addition, PureDKNY Verbena, uses the crisp lemony qualities of verbena-basil as its key.
The verbena is being sourced from Togo, and the scent is packaged in recyclable and recycled materials.
Pure DKNY Verbena will be available in 30, 50 and 100 ml, concentration unknown (the original Pure DKNY was in Eau de Parfum). Look for it in August.