Gucci has launched Gucci by Gucci Pour Homme, the masculine counterpart to last year's Gucci by Gucci fragrance for women.
Like the women's version, Gucci by Gucci Pour Homme is a modern chypre; the notes include bergamot, cypress, violet, tobacco, jasmine, patchouli, amber and elemi. According to Frida Giannini, Gucci's Creative Director, she was intrigued by the elemi "...because together with the tobacco it turns up the intensity of the perfume".
Gucci by Gucci Pour Homme is available now directly from Gucci in the United States; it is to debut at Neiman Marcus in September (Update: make that Bloomingdales in August) and at other stores later in the year. The scent is sold in 50 and 90 ml Eau de Toilette and in matching grooming products. (quote via wwd, additional information via gucci) Another update: see a review of Gucci by Gucci Pour Homme.
I cannot wait to get a hold of this…I am a huge fan of the gucci line of fragrances…
Me, too! I love Gucci pour Homme and the women's Gucci by Gucci, and recently discovered the splendid, sultry (and unfortunately discontinued) l'Arte di Gucci, so this sounds divine, with much potential for gender cross-over! Between this and the new B by Boucheron, it sounds as though a couple of mainstream scents will be on my list of must-tries in the next weeks/months.
MikeS, I think you can find it “in person” at Gucci boutiques too, if you happen to have one nearby.
R, so far, the fall launches look more interesting than what we've had this spring & summer, don't they? Its sort of astonishing, though, how few really great scents we've had this year considering the incredible number of launches.
Oooohhh can't wait til we get this! Hope it doesn't disappoint…
BTW are there any ads for this? Models or anything…?
It's fronted by James Franco, but I haven't seen any of the advertising yet. It doesn't “officially” launch until September, so guessing something will crop up later this month.
True, and true. It is heartening to see the big guns doing more niche-like things these days; I'm thinking also of Estee Lauder's Sensuous. For a Canadian like me, with limited access to niche scents at retail outlets and that darn border making on-line purchases problematic (Customs, duties), it's doubly good news.
I do scratch my head when I think of that ocean of mediocrity relative to the mere trickle of great scents. I know it's market-driven and profit-driven, but it's no less discouraging for that.
Ah, well, we boys and girls who love quality fragrances still have more to choose from than we can possibly afford to buy (at least, speaking for myself) so perhaps it's just as well. As it is, my head sometimes feels like it's going to explode when I think of all the lemmings I feel compelled to follow off the cliffs!
This fragrance seems gorgeous and full of contrasts! If it's as great as Almairac's Gucci Pour Homme – and if it's allergen free like other recent releases (yes, I have that problem) – this could very well end up on my shelf! 🙂
LOL — more to choose from than we can afford is SO true! It's just as well the rest of it is crap.
Oh dear, Almairac's GPH is setting the bar VERY high…if it's even anywhere close to as good, I'll be impressed!
Those were the days!! Gucci's glorious Tom Ford era!!
I wish I could get out of my mind the image of that bottle of Black Orchid for Men tucked between a pair of generously oiled and exfoliated female loins. Eeuck. Tom Ford has had his unfortunate moments, unfortunately, and I wish they had not been quite so graphically memorable! ;-D
Smarty, yes — and don't think Tom Ford has been nearly so adventurous under his own name, unfortunately.
Here is how dubious my moral standards are: if Tom Ford for Men had been a better fragrance, I'd forgive the stupid ad much easier. As it is, it didn't turn out to deserve that much fuss & bother.
Maybe it's more a matter of aesthetics than morals, R! 😀
Very interesting!
I have an unopened Gucci pour homme II that I am planing to wear on spring (southern hemisphere 😉 )
I loved the Gucci Nobile and got my hands on a tester & unopened 30ml that I am saving for a friend, resisting on the temptation to spray on myself 😀
This sounds like a “next-buy”!!! I guess it will be at least 3 months or so from launch till we can get it here in Argentina.
I am curious about the “l'Arte di Gucci” that “the other” Robin talks about…. that sounds really hard to get…
Regards
P.
We got a 3.0 oz. tester today of the Gucci by Gucci Pour Homme, without explanation, promo materials or notice. The bottle is gorgeous. The cap is thick; almost looks like a nipple ring. lol. It is smoky, smooth. I was impressed. I think it is better than the new Gucci by Gucci (EDP and EDT) for women.
I wanted to add that I also like Gucci by Gucci, but this is impressive – especially for men's.
Oh good! Can't wait to try it.
P, I want some of that L'Arte di Gucci too! Not going to start buying vintage though…can't afford it, in either time or money 🙂
and the new ad has the lovely Roisin Murphy singing in the background a remake of “Slave to love” by Brian Ferry.
Ahhhhhhh……. The Wonderful World Of Perfume! This is Shaping up to be quite second half to the year in fragrance! 🙂 There are some things that seem simply Breathtaking coming out, from Lalique White, to White Patchouli! from B De Boucheron, to Guerlain Homme, From Secret Obsession, to This Piece of Gloriousness called Gucci By Gucci! when i read the article about a month or so ago in WWD about this fragrance I was Immeditaely Entranced, Owing to the fact that Gucci is one of the few Houses that in Original IP's have never produced a Bad Fragrance (Gucci Envy, Gucci Rush and Gucci Pour Femme Being the Absolute BEST!) from the Tom Ford Era to Before that (anybody remember Gucci Accenti? Gucci 3? YUMMY!) And Frida is off to a Marvellous Start as well with her Women's Gucci By Gucci being a Seductive Masterpiece! I am assured in the Knowledge that this will not be a let down either.
Just an Aside… I know that those Tom Ford For Men ads grossed some people out, I felt they were BRILLIANT and pushed the envelope in a way that hadn't been pushed in ages if ever! it's hard in this day and age to Shock or even provoke, whether it being in outrage or simply being put off by something, at least Tom dared to make a statement that was Conciously set out on Provoking Feeling one way or the Other. for that his marketing Acumen must be applauded… or derided, whichever pleases. For the scent his Nose must be even more Applauded and the Genius of the Scent/Campaign Angle is something to Marvel At! The ads would lead one to think the scent was going to be sweaty, raw, animalic sex in a bottle, yet he turned out something in the Grand Subtle traditon of a Knize Ten or Givenchy Gentleman, Something Familiar, yet Complex, Something Simple and Easy, Yet Still Undeniably Sensual and Fresh! I get tons of compliments EVERY time i wear it, and i must admit that i was taken quite aback by the scent, imagining it was going to be some wild Orgiastic Wonderland of a scent and it turns out to be a very Straightforward, Almost Linear Citrusy Woods Fragrance! After the Knockout Originality of Black Orchid, this was a such an About Face! But in the end, I think it worked better than had it been some Over the top Serge Lutens-Esque Drama! It was the feeling of the Scent being in Diametric Opposition to the Ads that appeals to my subverse side so much!
ANYWAY! All signs Auger well for Gucci By Gucci! and i for one will be on my way to my Local (and Delightfully Beautiful) Gucci Store to Grab a bottle! Au Revoir Mes Amis!
P.S. And Yes NST… I know you're Hoping I Like It! 🙂
OK…is anyone else confused by the naming of Gucci fragrances? Gucci EDP, Gucci EDP II, Gucci by Gucci, Gucci Pour Homme, Gucci Pour Homme II, Gucci by Gucci pour Homme???? Next they'll probably come out with Gucci by Gucci II and Gucci by Gucci pour Homme II. Or perhaps Gucci Gucci or better yet, Gucci Gucci Gucci! (Oh, that's really bad.)
I liked the Intense Tom Ford better than the regular, but in general, I think he did more daring scents for Gucci & YSL than he has done under his own name, and I find that a bit disappointing. I did like Black Orchid though, and White Patchouli seems ok although have only tested it very briefly on paper.
Thanks!
or “I Can't Believe its Not Gucci” and “I Can't Believe its Not Gucci II”
“I Can't Believe its Not Gucci II” is classic, LOL! Good one.
I was given a sample from the Gucci store the day it was released. The first thing I thought of when I smelled it was the namesake Tommy Hilfiger fragrance I wore when I was 13. Either that or the Polo green bottle from around the same time frame (1997/1998). Needless to say, I'm not terribly impressed. This smells like something you'd buy on sale at a low end department store.
“TheNoseKnows” is on the right track when he references the Tom Ford for Men fragrance, as I think they are very similar. This also makes sense as I actually returned my bottle of Tom Ford for Men. That fragrance's simple, linear quality did not do it for me (I kept being told I smelled like everyday bar soap). I love and wear Tom Ford Black Orchid and the men's fragrance really left me disappointed.
I recently sampled Terre D'Hermes and was in love. I'm also considering Dior Homme as my upcoming fall scent. My current summer fragrance is Fleur du Male by Gaultier.
GUCCI! GUCCI! GUCCI! How cool that would be for their next fragrance! like an all out Gucci Orgy or something! Liek you just can't get enough of saying it or wearing it! LOVE IT! Just hope they Cease and DIsist with all these silly Flankers!
Oh dear, that is less compelling than the description above. I'll have to keep my fingers crossed. I didn't dislike Tom Ford for Men, but I didn't love it, and thought the Intense version was much better. And Terre d'Hermes trumps them all…
So, I'm gonna ask a stupid question: what is elemi?
From the glossary (link at bottom of page): “a gum resin which introduces a light, fresh, balsamic-spicy, citrus-like scent”.
It is often used in incense.
I love Dior Homme! Is it not selling well or something? I heard that somewhere. I wore this to work last week and had to beat off a male co-worker with a stick! (I'm a girl).
I've no idea if it is selling well or not. It ought to, so wouldn't be surprised if it doesn't.
All the talk about GbGPH got me out of the office and over to the Gucci boutique at lunch today. Beautiful bottle, and the scent instantly reminded me of the rich, intense, macho scents of the 80s. There's definitely an old-school vibe to it. I'd say it's been modernized in the sense that they didn't smother it with patchouli as they did back then, and not so overly done. You would think that Tom Ford had a hand at this scent, but I'm sure he would've intensified it a little more. As rich as it may be, it's been constrained somewhat, quietly elegant like the walls of their boutiques I'd say, yet it has bold emblazoned elements, like their double-G logo.
It was an instant buy for me. Definitely makes me feel good in my own skin. Wish I had some shoes to match the juice! HA!
Hey, sounds great, thanks! Hopefully I'll get my hands on it soon.
The print ad and commercial vid starring James Franco are now up on the US Gucci web site.
I don't think Franco looks his usual drop-dead-swooning self in the print images. 🙁
Thanks — I've posted the video but haven't yet seen the print ad; will go look for it!
I wasn't too impressed with the video. He almost looked virginal playing grownup.
I didn't care for it much either.
I was so happy with this, (and by the way… Guerlain Homme which i was also ecstatic about is truly PHENOMENAL! you must try this Peppery, Spicy, Leathery Scent! the Mojito angle is done so JUST RIGHT and the rest of the scent is so unforgettable!) as i suspected i would be. Super Fresh in the Outset and not remotely Fruity or Feminine, Bold and Masculine without being inelegant. but a, how shall i say, Cool Warmth in the dry down, very Arid and Aromatic but Sensual and Nuzzly! LOVE IT! already on my list of fragrances i must have!
By the way is it just me or was Gucci EDP for women a MASTERPIECE that never really Found it's Niche!?!?!?
That's the first good report on the Guerlain I've seen, thanks — I'm very curious to try it.
Hi, i just bought the Gucci by Gucci pour homme, and to my disappointment it is really not a fragrance i would recommend, it does not last for more than a couple of hours.