Deseo is the latest fragrance from the Jennifer Lopez franchise at Coty, and the floral woody scent reportedly takes its inspiration from a “midnight walk in Lopez’s garden moments before a thunderstorm set in”*. Deseo is that rare thing, a fragrance geared towards an older (well, what they actually said was “intended to appeal to a more sophisticated and mature demographic”**) audience than the earlier fragrances in the line. Given that most celebrity fragrances are geared towards a very young crowd (i.e., ‘tweens), that doesn’t mean they’re reaching for middle-aged women, mind you, but still, it’s nice to see a line reach for more sophistication instead of less.
Deseo starts out with a big diffusive fresh note — and anyone who reads here regularly knows there’s nothing I hate like a big diffusive fresh note…