As reported last week, Christian Dior has signed with Elvis Presley's granddaughter, Riley Keough, to promote their latest fragrance. The fragrance turns out to be Miss Dior Chérie, a "modern take" on the classic Miss Dior. No description of the fragrance so far other than "sugar and spice". Hmmm. It is slated for launch this May. (via cosmeticnews.com)
Update: see a review of Christian Dior Miss Dior Cherie.
They're going to futz with that fabulous lady, Miss Dior, to make her appropriate for a 15-year-old girl, eh? Could be great…could be blah. We'll see.
Sugar & spice is not an appealing phrase, at least to me. But we shall see, Galliano did a nice job with his candle and maybe they got a fabulous nose to work on this.
Miss Dior Cherie is a lovely scent,sweet and woodsy..and it sure isn't only for 'youg girls' it is for anyone who loves to feel young and alive.I will purchase a bottle soon,cannot wait!