As previously reported, Mariah Carey will be joining the celebrity fragrance game this year. Her debut scent will be called M by Mariah Carey (another letter fragrance!) and will launch this fall:
The M by Mariah Carey scent, which the singer created with perfumer Carlos Benaim of International Flavors & Fragrances, is a floriental…
Mariah Carey has signed a deal with Elizabeth Arden to develop a fragrance bearing her name:
The first fragrance will debut in prestige department stores in the spring of 2007. Mariah will be personally involved in all aspects of product development, packaging and marketing. (via prnewswire)
I knew Mariah Carey was popular, but actually I had no idea how popular she was…