I don’t know how I missed this back in 2007, but I did. Here it is, rather late: a short film for Loewe Quizas, Quizas, Quizas. Starring Jennifer Pugh, directed by Eugenio Recuenco. Below the jump, the “making of”.
Loco
The ad promo for Loewe's new Aire Loco fragrance.
Loewe Aire Loco ~ new fragrance
Loewe will launch Aire Loco, a new fresh floral perfume for women, this month. The name is a play on the 1985 Aire Loewe fragrance, and the advertising will feature “a model spying on men through a peep hole and licking champagne off her body”.
Aire Loco was developed by perfumers Carlos Benaïm and Yves Cassar…
Loewe Agua de Loewe El & Ella ~ new fragrances
Loewe has launched Agua de Loewe El & Ella, new masculine and feminine flankers to 2000’s unisex Agua de Loewe fragrance. The tag line: “another way to experience water”.
Agua de Loewe El is for the “modern yet classical man, with a casual-chic style and an unquenchable thirst for life”; the notes feature yuzu, bergamot, clementine, pink grapefruit…
Loewe I Loewe You Tonight ~ new perfume
Spanish house Loewe has launched I Loewe You Tonight, a new variation on 2005’s I Loewe You:
Adolescent, nightlife, music, fun and the feeling of being “The Dancing Queen”.
Without forgetting the origin of the fragrance and the values that inspired it…