More stars have jumped on the perfume bandwagon, but companies in the $46 billion industry have reported a sharp fall in sales in this segment.
Euromonitor estimates celebrity fragrances now account for just 4% of the U.S. market, down from 12% in 2012.
— Read more at Celebrity perfume sales stink at CNN Money.
Concert pianist Lang Lang for his new Amazing Lang Lang fragrances.
Shakira has launched Magnetic Elixir, a new flanker to 2012’s Shakira Elixir. Magnetic Elixir follows 2015’s Paradise Elixir…
Antonio Banderas, still doing his thing, this time for Queen of Seduction. (You can find the commercial for King of Seduction here.)
Sarah Jessica Parker will launch Lovely Sheer, a new flanker to her debut fragrance, 2005’s Lovely. Ms. Parker says the lighter, fresher fragrance is Lovely’s baby sister…