Classics from Guerlain: Eau de Guerlain, “heralding a hot, fragrant summer in Provence”; $94 for 100 ml at Neiman Marcus. Or, Vetiver in an alcohol-free Deodorant Stick, $27 at Bloomingdales…
I’ll take the fluffy pink pig
The familiar dangling evergreen, mostly in the Little Trees brand, now comes in flavors including citrus, vanilla, leather or piña colada, and in the likeness of Yosemite Sam or the Virgin of Guadalupe. Others, like Scent a Vent’s Elegant jar, attach to the air vent. It comes in vanilla, as does a fluffy pink pig from Animal Farm.
— Columnist Phil Patton considers alternatives to the Maybach Zeppelin's costly fragrancing system in The Sweet Smell of Excess, at the New York Times.
The Maybach Zeppelin: new car that “understands the human sense of smell”
Have an extra $5-600,000? You could have a 2009 Maybach Zeppelin, “a car for connoisseurs”. And it's scented:
World first – a system for a fine interior fragrance
Customers are also able to opt for an especially refined equipment detail that is exclusive to the Maybach Zeppelin – an imaginatively designed, extremely high-quality perfume atomiser, the only one of its kind in the world. It easily eclipses all previous efforts to produce something similar, both in terms of its visual appeal and its operation…
Fragrance gifts for Father’s Day 2008, part 2
A few more ideas for those of you who are still shopping…
A classic: Cartier Declaration (“an original, distinctive composition that basks in a harmonious blend of cold spices”) in a 100 ml leather travel case. $110 at Nordstrom…
Fragrance everywhere: scented hotels, scented cars, scented convenience stores, scented phones
I read recently in Luxist that the Westin Hotel chain is using magazine scent strips to advertise their new signature scent: “White Tea. The Calming New Scent of Westin”, which according to Brandweek will be “faintly wafting this spring in Westin properties worldwide”. Sure enough, there is a strip in my latest New Yorker. It smells vaguely like a cross between Bvlgari's Green tea and White tea fragrances, and I would venture to guess that it isn't all that different from the lemongrass and green tea fragrance used at Omni hotels. More hotel scenting news:
Hard Rock Hotel's lobby in Orlando has “Ocean” scent, and the hotel draws visitors to the ice cream store on the ground level by blasting a “`Waffle Cone”' scent up the stairway. (via Washington Post)
A brief perusal of Scentair's website (Scentair produces the scenting systems that make all this public fragrancing possible) reveals several other interesting uses of fragrance as a marketing tool…