Jean Paul Gaultier has launched Scandal Gold, a limited edition, Middle East exclusive flanker to 2017's Scandal.
The limited edition fragrance in gold. An intensely oriental eau de parfum.
Oriental and Leather Chypre. Scandal the world over.
Intoxicating, intense, daring. This Jean Paul Gaultier eau de parfum delivers an oriental and leather chypre trail embodying pure and wonderfully free femininity all the way from Paris. A stylish and revitalising blend of golden honey, rose and jasmine essences with the addictive aroma of sandalwood, spiced up with saffron.
Jean Paul Gaultier Scandal Gold is available now at Sephora in Oman, in 80 ml Eau de Parfum.
(via sephora.om)
I thought this category of scent was now being called Amber.
B
Not yet. And would not be surprised if people in the Middle East care less than people in the US.
I do think it will gradually change, but for the moment, if you want to tell your customers what kind of scent it is, oriental is still the widely understood term.
(I am just saying that because I do think it’s true, I am making no argument about proper nomenclature. The number of consumers worldwide who have ever heard of this issue is probably relatively tiny.)
Wait, who decided oriental family would be called “amber”? Never heard of this in France. Does Mickael Edward plan to change all the names of the perfumes containing the word “black” or “white”?
He is not changing the names of any perfumes, which in any case he has no control over. But he is changing the name of the classification under his system.
https://nstperfume.com/2021/06/25/a-more-inclusive-vocabulary/
My $0.02 – I cannot ever remember the first time, if ever, I had referred to fragrance other than the brand and the name of it. If I called something floral, it’s because it smells floral to to me and not because it’s a type. That said, I am neither for nor against using oriental or amber. I was on a call (with no more than 10 people, I’m quite sure) when someone called out a speaker for using “oriental”. I thought it was done in poor taste as, per Robin said, the number of people who have heard of this issue is still quite small.
Also, can’t believe it is now late at night and I literally *just* noticed that we are having this serious discussion of how to properly (and inoffensively) describe a fragrance family …. and we’re talking about a perfume called scandal that has a woman’s legs sticking out of the cap. Somewhere, I hope JPG is chuckling to himself 😉