Portland, Oregon independent bookstore Powell's Books will launch a limited edition fragrance, Powell's. The fragrance is packaged in a faux book and aims to capture the scent of a bookstore.
Like the crimson rhododendrons in Rebecca, the heady fragrance of old paper creates an atmosphere ripe with mood and possibility. Invoking a labyrinth of books; secret libraries; ancient scrolls; and cognac swilled by philosopher-kings, Powell’s by Powell’s delivers the wearer to a place of wonder, discovery, and magic heretofore only known in literature.
This scent contains the lives of countless heroes and heroines. Apply to the pulse points when seeking sensory succor or a brush with immortality.
Notes for the unisex fragrance include wood, violet and bibliochor.
Powell's by Powell's Books is $25 for 30 ml and can be pre-ordered now, for November delivery, at Powells.
(via powells, found via kptv)