Chloé will launch Atelier des Fleurs, a new collection of nine feminine fragrances: Cedrus, Herba Mimosa, Hibiscus Abelmoschus, Jasminum Sambac, Lavanda, Magnolia Alba, Neroli, Rosa Damascena and Verbena.
Nature is a precious source of fragrant flowers and aromatic leaves. Drawing on this wide variety of natural bouquets, the House of Chloé has collaborated with renowned perfumers to create the Atelier des Fleurs line. This prestigious collection comprises nine perfumes for women, each with a unique signature rooted in the perfumer’s memory. The fragrances are designed to work in harmony in endless combinations.
Cedrus ~ A woody musk. "Behind this woody Eau de Parfum, with either tender and subtle notes or warm and musky ones, lies the perfumer's childhood memory of a playful lover's gift: a bouquet of branches that Quentin Bisch's father gave to his mother."
Herba Mimosa ~ A powdery green floral. "This powdery Eau de Parfum evokes perfumer Amandine Clerc-Marie's intense emotions when discovering mimosa in Grasse when she was 20. Mimosa unveils tender, woody and vegetal notes."
Hibiscus Abelmoschus ~ A musky floral. "With its sunny, slightly fruity scent and its soft petals, hibiscus is the queen of the Polynesian gardens of perfumer Domitille Michalon Bertier's childhood. The warm radiance of hibiscus blossom brightens this fruity Eau de Parfum with opulent and musky notes."
Jasminum Sambac ~ A green floral. "For this velvety Eau de Parfum, Louise Turner thought of the exquisite jasmine sambac she smelled on Mother's Day in Bangkok, where it is the gift of choice for that occasion. The delicate jasmine petals bring soft and sunny notes to the fragrance."
Lavanda ~ An aromatic floral. "This Provencal Eau de Parfum captures Quentin Bisch's childhood vision of his mother walking from the heat into the cool shade of their garden, a bunch of lavender in her arms. Bisch revisits the scent with a highly modern twist, while enhancing every facet of lavender – from aromatic freshness to full-rounded, sun-drenched notes."
Magnolia Alba ~ A smooth green floral. "Louise Turner transcribed the plump and slightly lemony notes of Magnolia blossoms from her native England. She created a smooth Eau de Parfum, unveiling the fresh, almost creamy scent of Magnolia Petals."
Neroli ~ A honeyed citrus. "For this interpretation of neroli, perfumer Sidonie Lancesseur let the memory of a trip to Seville be her guide: the orange blossoms exuded smooth and deliciously refreshing scents warmed by the sun. Neroli takes us on a true olfactory journey with the comforting and addictive floral accents of this lightly honeyed Eau de Parfum."
Rosa Damascena ~ A lightly spiced floral. "Inspired by the rose petals and leaves that perfumer Amandine Clerc-Marie brewed in her family garden as a child, this floral Eau de Parfum reveals a crisp rose scent. The lightly spiced floral signature exudes a sense of botanical purity."
Verbena ~ An aromatic floral citrus. "This aromatic Eau de Parfum takes perfumer Mylène Alran back to her parents' garden, where she would rub verbena between her hands as a child to keep the scent with her all day. Verbena brings a delicate freshness of lemon for a naturally radiant fragrance."
Chloé Cedrus, Herba Mimosa, Hibiscus Abelmoschus, Jasminum Sambac, Lavanda, Magnolia Alba, Neroli, Rosa Damascena and Verbena will be available in 50 and 150 ml Eau de Parfum.
(via chloe)
This shtick of companies releasing multiple fragrances is so tiresome. Maybe focus on getting a *single* fragrance right, instead of bombarding an already overwhelmed audience with…this? When I see releases like this, the opposite of what companies think happens, happens: I write them off and avoid them altogether. :/ #crankypants
I have not seen the price yet…the more expensive, the more cranky I get.
Then again, I mostly don’t smell any of these new collections, so the cranky is generally short lived.
Had the same response. Saw these and eye-rolled – I guess everyone’s getting into the Exclusives game.
I like the descriptions.
The bottles look very ‘meh’ but as always that doesn’t matter if the juice is right.
I only can hope that they aren’t extravagantly priced.
Hah! And I like the bottles, but the perfumes descriptions leave me snoozing, but possibly because there are so many of them.
I understand about the descriptions, they are generic, but I always have the hope someone would do one of these “right” like, the right Jasmine sambac, the right cedar, the right herbal one, etc.
Nowadays perfumes come out with names like “tuberose” and smell anything like tuberose or even an artistic interpretation of it. They might as well name it “murky flat floral melange” 🙂 hehehe
YES…waiting to hear the price!
I think it’s around 280$ for the 150ml. In euro, 198 for 150ml, 98 for 50ml.
Prices: (in Euros), 98 euros/50ml et 198 euros/150ml, (approximately 110 and 220 US$). Source: AuParfum.com
Celine has them beat, with 11 fragrances at once. lol
Any of them any good?
No idea! I’m too exhausted, just reading about them, to seek them out now!
so exhausted.
Ahahaha ??
Thank you, LePetitCivet and sayitisntso!
Jessica, That is true but at least they are just starting out, so to speak — I am a little less crankypants about that situation. It’s probably hard these days to get attention if you don’t do it, and boy have they already gotten attention. We’ll have to see if they keep on flooding the market 🙂